Stories
Subscribe hereFilter by Topic
DMEXCO
Consumers
Transformation
Brand & Brand Safety
E-Commerce
Artificial Intelligence
Social
Content
Data & Analytics
Online Advertising
Performance Marketing
New Work
Future
B2B
Creativity & Design
Leadership
Influencer
Technology
Targeting
Start-up
Agencies
Philosophy & Ethics
Sustainability & Green Economy
Corporate
Blockchain & Web3
Customer Experience
Video & Connected TV
Business
Entrepreneurship
Marketing Automation
VR / AR / XR
#attitudematters
Adserving and Tracking
Audio and Voice
Mobile
Personalization
Food & Health
Product Management
Dialog Marketing
Search & SEO
Sports and Gaming
Compliance & Privacy
Digital Media & Trading
Chatbots
Retail Media
Direct Marketing
Agile Marketing
Publishing
Education
Alliances
Diversity & Inclusion
CRM / Database
Public Policy
Ad Networks
Programmatic
Marketplaces
IoT & Industry 4.0
DMEXCO Column
Cyber Security
Human Resources
OOH
Robotics
Purpose Driven Marketing
Deep Learning
Mobile Payment
Cloud Computing
Smart Products, Cities & Homes
Influencer marketing in the health industry
Influencer marketing is booming in the health industry. Laura Geisreiter from antwerpes health share tells us why.
29.04.2023
Survey: How veggie is the digital industry?
Read here how the digital industry feels about meat consumption and what food trends have to do with digitalization.
27.04.2023
Recap of the Spotify ALL EARS Podcast Summit
The Spotify ALL EARS Podcast Summit highlighted the importance of podcasts as a cultural and marketing medium.
21.04.2023
Food trends of 2023: here’s what to expect
What fresh developments does the food industry have in store for us? We took a closer look at the food trends of 2023.
13.04.2023
Esports: VR and AR trends in fitness
Mixed reality applications are enhancing esports in the form of immersive worlds. Read here for the trends.
12.04.2023
The best healthy food apps
Whether for vegan recipe ideas, calorie counting, or checking ingredients: these healthy food apps are right on trend.
04.04.2023
Digital wellbeing: definition and tips
Digital wellbeing refers to the healthy consumption of digital media. Read here to learn how to achieve it.
An A to Z of corporate digital responsibility
CDR is the key to long-lasting success. Our tips walk you through how to effectively implement it at your company.
02.04.2023
Synthetic Attribution for untracked users
Learn more about using synthetic attribution to understand the behaviour of users who do not consent to cookies.
30.03.2023
Corporate digital responsibility in gaming
More and more industries are assuming their corporate digital responsibility. We take a look at the gaming sector.
29.03.2023
From Bard to Bing: the AI search engine hype
ChatGPT is booming. In the race for the AI crown, big players including Google are now integrating AI into their search engines.
28.03.2023
Martech – these trends are taking 2023 by storm
Martech is the latest thing in the world of marketing, with innovative technologies raising the bar. Our new guide explores the trends shaking up the marketing and advertising industry in 2023.
27.03.2023
Top 5 tools for AI in marketing in 2023
This story presents five AI tools to drive forward your company’s marketing in 2023.
22.03.2023
How to automate your marketing today
If you want to be successful in the digital data era, automating your marketing is a must.
20.03.2023
Why CDR is so important in the AI era
Using AI is both a blessing and a curse for many companies. We tell you why CDR is a must in this field.
16.03.2023
All the facts on the CDR Award 2023
The CDR Award is recognizing outstanding corporate digital responsibility examples in the DACH region again this year.
15.03.2023
CDR – a crucial topic in 2023
This article explores what’s behind the term “CDR” and tells you all you need to know about it.
14.03.2023
Women’s Day: impactful initiatives, people, & ideas
To celebrate International Women’s Day and all the fascinating and inspiring women in the digital industry, we have selected 9 initiatives and female leaders who you should get to know closer.
08.03.2023
DMEXCO trend survey: Where communicators are already using artificial intelligence
Artificial intelligence (AI) will mainly be used by communicators in the future to handle routine tasks and help reduce costs. Around one in ten of those surveyed in the areas of marketing, communication, and media may already be testing AI in terms of content production and search engine optimization, but most communicators are still cautious or even skeptical about actually using AI in their companies. Those are the initial results of a representative online survey conducted by Civey on behalf of DMEXCO from January 26 to February 20, 2023.
02.03.2023
