AI in retail: a vast array of opportunities
The future of e-commerce is being massively influenced by the use of artificial intelligence.
DMEXCO 2023 captures the spirit of the industry
DMEXCO reinforces its position as the leading event for the digital industry: on September 20 & 21, more than 800 international speakers came together here to embrace the motto “Empowering Digital Creativity” and define new directions for the industry’s trending topics, including AI and retail media. Around 40,000 international trade visitors and over 650 exhibiting companies and partners from across the world filled the halls over two days to conclude successful business deals, proving that DMEXCO really is Europe’s digital hotspot. 2024’s installment of the event will take place on September 18 and 19.
22.09.2023
DMEXCO 2023 recap: A hotspot for digital innovation
Bursting with innovative power, energy, and creativity, DMEXCO 2023 emphatically underscored the role of the digital and tech industry in shaping the digital world of tomorrow!
22.09.2023
Recap of DMEXCO 2023 day 1: Big challenges, big crowds
Every exhibition hall, every booth, every session, and every audience on day 1 of DMEXCO 2023 demonstrated that our industry is bursting with innovative power and tackling these challenging times by focusing on business interaction and networking.
21.09.2023
Aleph: Pioneering a New Era in Digital Advertising with Cross-Border Payment Solutions
In an era where digital advertising is creating new opportunities for businesses, Aleph stands tall as a partner of choice due to its innovation and strategic excellence.
3 key steps for better AI in Europe
Expert Jan Oetjen, CEO of WEB.DE and GMX, proposes three steps policymakers must take to improve AI in Europe.
What does digital creativity mean for marketers?
DMEXCO 2023, the Digital Marketing Expo & Conference, will be getting to the bottom of this question as part of its motto “Empowering Digital Creativity”.
Corporate influencers: new legal situation
Read here about the rules that need to be followed by corporate influencers and the company they’re promoting.
Conference Highlights DMEXCO 2023
DMEXCO visitors can look forward to more than 700 international speakers delivering some 400 sessions and 150 masterclasses across 13 stages, filling a program of over 200 hours. DMEXCO’s wide-ranging conference content will serve up plenty of highlights covering all industry-relevant topics and interests. Allow us to give you a small taste of what’s to come.
13.09.2023
Top sessions being held at the DMEXCO Worlds
4 worlds – countless highlights: we’ve compiled a list of top sessions being held at the DMEXCO Worlds.
Your ultimate DMEXCO visitor guide
Europe’s leading digital marketing & tech event is almost here. Get ready because DMEXCO 2023 will be spectacular!
11.09.2023
DMEXCO 2023: Best of Conference
It's almost time again and DMEXCO 2023 welcomes you in Cologne on September 20 & 21. Since anticipation is always a nice feeling, we have gathered a few program highlights for you.*
08.09.2023
Sneak peek at DMEXCO 2023 exhibitors
In just two weeks, DMEXCO 2023 will be taking place in Cologne, where top-class exhibitors will boost your business!
08.09.2023
Digital fashion is the future
The textile industry is a contentious topic, but digital fashion could turn things around. Read all about it here!
DMEXCO survey Advertising should sell “more sustainably”
What is the current and future role of advertising as seen by the business world and society? Should it “merely” sell, encourage people to consume more sustainably, or even convince them to consume less? Commissioned by DMEXCO, market research company Civey asked more than 5,000 consumers and almost 300 marketers for their opinion in July and August, revealing that both parties are on the same page about the general role of advertising. They believe that it should continue to inform buyers about products and prices, but provide more details about the sustainability of the advertised brands and services in the future.
07.09.2023
How to leverage the metaverse in e-commerce
The metaverse is opening up new opportunities for your e-commerce business. Read on to learn more about them.