Doing business sustainably: 3 questions to futurologist Eike Wenzel
Doing business more sustainably is one of the main challenges for the digital industry. We asked Eike Wenzel, a renowned German futurologist, some questions regarding this interesting issue.
3 questions to Dorothee Bär: resilience through digitalization
How can companies in the digital industry show a clear attitude and better prepare for future crises? Dorothee Bär, Minister of State for Digitalization at the German Federal Chancellery, shares her thoughts on these questions.
Conference formats: here are the first DMEXCO @home master classes
The start of DMEXCO @home is drawing closer and, in the coming weeks, we’ll be giving you a sneak preview of our exciting conference formats. Today, we’re kicking things off with the first master classes – with AB Tasty GmbH, MGID.Inc, Talkwalker GmbH, novomind AG, Dynata, Adform, and Oracle. More coming soon in the conference program!
3 questions to Claudia Hartwich, Microsoft Germany: The future of work
How can digital working be implemented successfully in the future? To discuss this challenge, we interviewed Claudia Hartwich, HR Director and member of the Management Board at Microsoft Germany.
It’s all about networking! Here’s how to digitally network at DMEXCO @home
Exhibiting and networking belong together like digital and marketing. The DMEXCO @home platform is revolutionizing digital networking in 2020. Check out the exciting features that await you!
Mapp in interview with DMEXCO
“Empower marketers and brands to break out from the pack” – that is Mapp’s mission. In this interview, Michael Diestelberg reveals how Mapp wants to put this message into practice as an exhibitor at DMEXCO @home and what the company is expecting from the digital expo:
Pinterest as a marketing channel: is the network being wrongly neglected?
Social network and search engine for visual content: Pinterest mainly stands for inspiration, DIY, and recipes. Despite its versatility though, Pinterest is often not given enough attention in the social media strategy of companies.
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