Posts under the Topic:
Artificial Intelligence
Artificial intelligence, or AI for short, is probably the most disruptive technology right now. It has the potential to completely shake up virtually every internal and external process in all business areas and across almost all industries. In fact, for a while now, the groundbreaking technology has been rapidly pushing ahead with a transformation process that is disruptive on many levels. So it’s no wonder that AI is the main trending topic for global technological development and the digital economy. Our stories, podcasts, and guides deliver valuable insights into various aspects of this fascinating and multifaceted field. Welcome to the future!
AI as a disruptive technology
Carsten Ra...
The AI Act timeline: How companies can get set for 2025
A new regulatory framework for AI innovation: The EU has passed an extensive piece of regulation on artificial intelligence, the EU AI Act. Our whitepaper on the AI Act timeline sets out the steps that your business needs to implement from 2025.
1 day ago
How businesses select marketing providers: insights from new study
Understanding corporate strategy: How do businesses select marketing service providers? And who decides which provider is awarded the contract? Read on to discover the valuable insights from a recent marketing study by the BVDW.
06.12.2024
DMEXCO Column: The Website as a Model of the Past?
A DMEXCO Column by Thilo Kölzer, COO DocCheck AG
05.12.2024
AI humans study: consumers open to innovation
The WongDoody agency and Professor Stephen Schuster presented a fascinating study about AI humans at #DMEXCO24. We caught up with Bianca Mack from WongDoody to find out how people responded to the study and what results she found surprising.
The future of full-service agencies: thriving or declining in the AI era?
Technological advances pose challenges for full-service agencies, which often appear slow and inflexible in a market that increasingly favors specialized providers. But is this the full story behind the full-service agency trends?
22.11.2024
Precision, speed, and smarts: predictive analytics in marketing
Say goodbye to uncertainty! With predictive analytics, you get precise predictions about the future behavior of your target market. Find out in our whitepaper how you can use this innovative, data-driven method for your marketing.
21.10.2024
Latest Stories
Agency strategy in 2025: DMEXCO reveals the trends
Which important agency trends are currently dominating the industry? And how should you align your agency strategy in 2025? DMEXCO 2024 provided the answers to these questions. Get the details here!
Tech trends of 2025: findings from DMEXCO 2024
The players in the digital tech scene met at #DMEXCO24 to discuss what’s new. A number of tech trends for 2025 already emerged. Learn more here – and re-watch via the VOD links.
17.10.2024