DMEXCO celebrated its premiere in Cologne in 2009. For its 10th edition, the central meeting point for the digital economy will now be presented with a new corporate identity. This represents intuitive, cross-platform navigation, both online on the new, responsive website and offline at the conference and expo in Cologne. The central element of the CI and the new logo is a dual color and shape code: blue and the square symbolize the Expo, red and the circle represent the Conference.
Stay curious, act consciously, take responsibility and create special experiences. This message is behind the motto “Take C.A.R.E.” (Curiosity–Action–Responsibility–Experience), which dmexco (September 12 & 13) has chosen for 2018. With this, the central meeting place of the digital economy is supporting its visitors and the industry in positively shaping change and driving it forward actively and responsibly. In addition, dmexco will provide better guidance, stronger connections and more dialog – throughout the whole year.