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DMEXCO

DMEXCO is Europe’s leading trade show for digital marketing and tech and has been an annual event in Cologne since 2009. It aims to build a wide-reaching and ever-expanding network that brings together experts and innovation drivers. In this sense, DMEXCO sets the benchmark for the digital economy and is first off the mark when it comes to bringing key decisions and future trends to life. DMEXCO’s mission With today’s market evolving so dynamically, brands need the support of a strong community in order to successfully master the digital transformation. In view of this climate, the influencers of tomorrow can no longer shy away from collaborating with one another. And that’s why DMEXCO has made it its mission to become the world’s leading eco...
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AI humans study: consumers open to innovation
The WongDoody agency and Professor Stephen Schuster presented a fascinating study about AI humans at #DMEXCO24. We caught up with Bianca Mack from WongDoody to find out how people responded to the study and what results she found surprising.
Best of the DMEXCO CMO Summit 2024
AI, sustainability, data analysis, and corporate branding – international marketing decision-makers discussed the hot topics in the digital industry at the first DMEXCO CMO Summit. We reveal which sessions should be on your re-watch list!
BVDW masterclasses at DMEXCO 2024: fascinating practical insights
The latest trends and new tools – as a marketer, you have to stay up to date in an ever-changing industry. That’s where the practical BVDW masterclasses at DMEXCO come in. Here are some of the highlights from this year’s DMEXCO.
Retail media trends in 2025: expert insights from #DMEXCO24
The experts at DMEXCO 2024 agreed: retail media is essential and campaigns are becoming increasingly professional and diversified. Get an overview here of the most important retail media developments!
Agency strategy in 2025: DMEXCO reveals the trends
Which important agency trends are currently dominating the industry? And how should you align your agency strategy in 2025? DMEXCO 2024 provided the answers to these questions. Get the details here!
Tech trends of 2025: findings from DMEXCO 2024
The players in the digital tech scene met at #DMEXCO24 to discuss what’s new. A number of tech trends for 2025 already emerged. Learn more here – and re-watch via the VOD links.
The e-commerce trends set to define 2025
Which e-commerce trends will shape the coming year? Industry experts came together to discuss the future of online retail at DMEXCO 2024.
Day 2 of DMEXCO 2024: Innovation in the Fast Lane!
On Day 2 of DMEXCO 2024, the CMO Summit stood out as a central highlight, attracting numerous marketing experts. Inspiring discussions, innovative solutions, and intensive networking with digital professionals shaped the event. Ready for more insights?
19.09.2024
Day 1 of DMEXCO 2024: We are Prompting the Future!
On the first day of DMEXCO 2024, the industry's innovative strength was evident everywhere: packed halls and full sessions demonstrated the importance of professional exchange and networking, especially in challenging times.
18.09.2024
DMEXCO Worlds: these highlights are not to be missed!
The four DMEXCO Worlds are hotspots of successful business interaction. That’s also reflected in each of their conference agendas. Our DMEXCO 2024 overview unveils the highlights you won’t want to miss. Download it now!
13.09.2024