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Agencies

Digital agencies are real all-rounders when it comes to digital communication. Among other things, agencies help companies and other clients devise a digital strategy in nearly all areas of digital marketing through customized app, web, and software development as well as customer-oriented UX design. In this sense, digital agencies are the version 2.0 of a traditional advertising agency: print and outdoor advertising has now become web design, social media marketing, content marketing, and digital communication. What types of agencies are there? The umbrella term “digital agencies” can be used to refer to various types of agencies with different focus areas, for example: IT services Web agencies...
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Agencies in 2023: crazy times lie ahead!
Whether new technologies, societal changes, and budget cuts: agencies face major disruptions in 2023. Although the year will be difficult, it will also be full of potential.
20.12.2022
What the workspace of the future looks like
Hybrid work is here to stay. Even after the pandemic, many companies will offer home office and remote work to retain their employees. But this mix of office and home presents some challenges. How can office space be used cleverly, what makes teams come to the office, and how do you create the perfect working environment there?
#DMEXCO2022: What agencies need to have on their radar for 2023
With one crisis after another, companies and agencies have faced a multitude of challenges over the past two years – and there are more to come. Read on to find out how agencies should be preparing for 2023.
DMEXCO 2022 | Recommendations Part II
Have you already taken a look at our conference agenda? We have picked out some of the program highlights. Curtain up for Quantum Metric, HUAWEI Ads, PEGA und United Internet Media.
DMEXCO 2022 | Recommendations Part I
Have you already taken a look at our conference agenda? We have picked out some of the program highlights. Curtain up for Asana, CHILI publish and treedom.
DMEXCO interview with Ekkehardt Schlottbohm: when will CTV finally really take off?
Digital expert Ekkehardt Schlottbohm knows more about advertising technologies than anyone else. At the same time, he’s recognized as an absolute expert in the various advertising markets. He has been Regional Vice President, Central & Northern Europe, for PubMatic since 2019, where he is responsible for a total of 18 countries. He joined us for an interview to discuss how moving image content can be optimally marketed, when CTV will finally really take off, and how the different advertising markets work.
In-house or outsourcing? Why the top organisations of the future will hire differently.
Nicolas Finet, founder of agency matchmaking platform Sortlist, home to 32,000 agencies, talks about the future of work. His vision: hyperspecialisation is powering huge productivity gains. But these gains can only effectively be harnessed and turned into growth by systematising outsourcing in your organisation’s day-to-day.
Ukraine war: How can we help each other?
Ukrainian agency Netpeak specializes in performance marketing. Founder Dmitrii Piskarev outlines how the war in Ukraine has impacted his staff and the agency itself, and shares his hopes for help from Europe.
Growing an Agency in 2021: Lessons learned from thousands of high-growth European agencies
Nicolas Finet, founder and CMO of Sortlist, reveals in an interview which characteristics an agency must have to stand out from the crowd and which triggers can be used to leave 2021 stronger than before.
Conference Highlights Part I
Like every year, the DMEXCO Conference offers you the agony of choice. To make it easier for you to get an overview, here is a small foretaste of the input that awaits you at DMEXCO @home 2021: