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Mirko Kaminski on China, innovation cultures and the relevance of global technology events
The agency founder, video reporter and event maker talks with host Dominik Matyka. (German only)
How the digital agency of the future will work
Agency landscape is changing rapidly. Digital agencies in particular must constantly reinvent themselves, build up special knowledge and cover more disciplines in order to remain competitive. Where is the digital agency of the future heading?
Why you shouldn’t write off agencies when it comes to digitalization issues
Digitalization cannot succeed without management consulting. Is this really always true? We list reasons why it sometimes makes more sense to rely on digital agencies.
Only with courage and creativity can we continue to develop (2/3 with Bob Greenberg)
Bob Grennberg speaks about R/GA's agency model and the necessary changes in the marketing industry.