Posts under the track:

TECH & FUTURE OF WEB

From augmented reality to IoT trends and Internet policy news – our “Tech & Future of Web” track has all the latest and best insights from the digital world. If...
Show more
DMEXCO 2024: these conference highlights await you
When DMEXCO 2024 kicks off on September 18 & 19, you can once again expect worlds full of innovations and insights in a program spanning more than 200 hours across 14 stages. Check out the conference highlights – from masterclasses to inspiring sessions.*
DMEXCO 2024: these agency highlights await you
Want to know what’s driving the agency scene? Then don’t miss these agency highlights at DMEXCO 2024 on September 18 & 19 in Cologne!*
Faking a toilet shortage? Verena’s DMEXCO highlights
Verena Gründel has written her annual DMEXCO commentary before the event this time – as no-holds-barred as ever and promising real glimpses behind the scenes.
Revolution or fleeting hype? Virtual influencers in marketing
They have millions of followers on social media, share everyday moments, and promote products – and yet, they’re not real! Virtual influencers are trending in marketing. But are they here to stay? Our whitepaper finds out.
Accessibility Act: What you need to know now!
Breaking down barriers and enabling access for all: This is the basis of the Accessibility Act. The experts at SKW Schwarz reveal what this means for your website, your online store, and your products in this free whitepaper (only in German).
DMEXCO 2024 – premiere of the CMO Summit
DMEXCO 2024 kicks off in a few weeks and will be dedicating a long-awaited platform just to CMOs when it hosts the very first CMO Summit. We all know that digital marketing makes the world go round, so you won’t want to miss it!
Raise the curtain on 7 of DMEXCO 2024’s top exhibitors
Drum roll please! We reveal some of the must-see exhibitors at DMEXCO 2024 on September 18 & 19 in Cologne.
How to create AI guidelines: a must-have for agencies
Artificial intelligence has made its way into day-to-day agency work. However, using this new technology still presents challenges in terms of data protection and transparency. Our handbook shows you how to overcome them by creating AI guidelines.
Next-level AI video generators: what can AI video tools offer?
Simply the fact alone that a clip has been created using an AI video generator is often enough to spark curiosity among marketers. Read here how a Toys“R”Us AI commercial has been causing a stir and which AI video tools are ahead of the pack.