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TECH & FUTURE OF WEB

From augmented reality to IoT trends and Internet policy news – our “Tech & Future of Web” track has all the latest and best insights from the digital world. If...
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Influencer marketing trends of 2023
Lit today, cringe tomorrow. We spoke to Max Höwedes from the social media agency Social Match about the influencer marketing trends of 2023. Read on to stay ahead of the competition by leveraging valuable multipliers.
ChatGPT: what is the AI chatbot capable of?
ChatGPT is “just” a chatbot, but somehow the hottest topic on the Internet. Why? What does ChatGPT offer? And what potential does the AI chat tool have?
Tech in education: why WWF Germany is embracing experience learning and VR
Experience learning with complex content: WWF Germany is leveraging virtual reality to show how hydrogen can be produced and put to good use in the future. The NGO is thus leading the way when it comes to digital learning content.
Social Media Trends 2023: AI, Mastodon, BeReal, Lensa & social listening
Social media are subject to constant change. Their evolution in recent years from social networks to platforms for news, shopping, and political topics seems to know no end. Here are the social media trends of 2023 at a glance!
Top 10 marketing skills for 2023
The rapidly evolving world of digital marketing demands special expertise from marketers if they want to stay ahead of the curve. We’ve put together a list of 10 essential skills that marketers should acquire in 2023.
Edtech: The playground for technologies of the future
Edtech has become the frontrunner in groundbreaking innovation. VR, blockchain, AI – digital education is more exciting than ever. We took a look at what’s making edtech so exciting right now. So get out your pencils and pay attention!
Immersive learning: experience education up close and personal with VR and AR
Immersive learning is bringing digitalization in education to a new level: Augmented reality (AR) and virtual reality (VR) technologies provide an intensified learning experience. What does virtual learning look like and what examples of its use already exist? You’ll find all the answers below.
w3.vision: Where does it go from here? Where does the Web3 community currently stand?
w3.vision was one of the highlights of DMEXCO 2022. The makers of the w3.fund succeeded in creating a playground for the illustrious Web3 community that was very well received. DMEXCO23 is already in the planning stages and there will be a w3.vision there again, too.
Green hosting – how to make your company website more ecofriendly
Web hosting has been criticized for its high energy consumption. The industry is responding with sustainable green hosting options. We explore how green hosting works and how your company can use it.
Web3 marketing? What marketers need to know!
Metaverse and Web3 are just around the corner – and will fundamentally change digital marketing as we have known it. What should marketers consider in their Web3 strategy and what opportunities does Web3 offer?