Posts under the Topic:
Performance marketing
16.05.2019
Social media works well even with B2B content – if you’re aware of the strengths of your own brand and rely on brand awareness.
06.05.2019
They increase reach and boost interaction. Instagram stickers in the stories offer great potential and bring companies and users closer together.
03.05.2019
EMEA Managing Director at Spotify about the audio boom. (German only)
30.04.2019
Content marketing is not only gaining in importance in the B2C environment. More and more B2B companies are relying on digital content.
23.04.2019
A study conducted by Wavemaker on purchasing behavior shows how important brand preferences are for purchasing decisions.
18.04.2019
L’Oréal is pursuing a resolute path in marketing through consumer targeting, crafting a precision appeal to consumers that uses relevant information based on close observation of the data
17.04.2019
Search engine optimization was considered doomed to obsolescence – until visual search SEO came along.
16.04.2019
Parallel to the rise of language assistants, voice search is becoming increasingly important, and this includes SEO.
