Accessible Content: What Do Content Creators Need to Know?
One of the aims of Germany’s Accessibility Improvement Act, which comes into force on June 28, 2025, is to make content accessible to everyone. As a content creator, you have a vital role to play. So, what do you need to know? Here’s an overview!
B2B Trade Shows: Creative Booth Ideas Are Changing the Game
A DMEXCO column by Robin Heintze on the importance of creative trade show booth ideas for the success of your B2B marketing.
DMEXCO Podcast [GER]: Wolfgang Ufer on car e-commerce and the future of smart
smart Germany CEO Wolfgang Ufer explains in the DMEXCO podcast how smart benefits from its own e-commerce platform, what drives the smart brand – and why design is a real game changer. This podcast episode is in German.
10 reasons why exhibiting at DMEXCO generates B2B leads
40,000 trade visitors, of which 27 percent are C-level managers and 56 percent are budget holders, will have one goal: business. Become a DMEXCO exhibitor and increase your brand awareness, generate B2B leads, and seize new business opportunities.
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