AI in Medicine Gets Personal
A DMEXCO column by Thilo Kölzer, COO of DocCheck AG, on AI in Medicine, Artificial Patients, and Digital Twins.
DMEXCO Podcast: Hilal Eksel Merter on brand strategies and networking
How does small talk impact daily business? Hilal Eksel Merter (BSH) reveals in the DMEXCO Podcast why cultural diversity and networking are true game-changers for your brand – tune in now!
Search trends for 2025: Is a new ecosystem emerging?
Online search has changed. Gen Z in particular is increasingly searching on TikTok and Reddit and using AI-powered search with chatbots to find answers to their queries. Which alternatives to Google are taking off, and how can brands position themselves?
Sustainability in Advertising: Profitable, Credible, Future-Proof
A DMEXCO column by Evgeny Popov on sustainability in advertising as a success model.
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