Insight Out: Premium Branding at Rituals Cosmetics
Rituals is one of the leading cosmetics brands on the market. Anna Pütz, as Head of Marketing DACH, is a key force behind this success. She explains the values and beliefs that shape marketing at Rituals and the brand’s strong focus on premium branding.
18.12.2025
With the rise of AI, businesses are moving forward at an unprecedented speed. But companies still need human marketers to define what “forward” means. This is where empathetic marketing comes in.
Female Leadership: 9 Bold Role Models Embracing Change
“Be bold. Move forward.” – our motto will continue to stand for courage, integrity and fresh ideas in 2026. Nine women who attended DMEXCO 2025 embody what female leadership is all about today: firm convictions, new approaches and inspiring others.
Make Your Brand a Trusted Source to Secure AI Search Visibility
The key to AI search visibility is having your content appear as a citation in AI answers. Providing clear structures, genuine expertise and clean data will make your website the preferred source when AI decides which brand to trust.
Instagram
Follow
