In the progressive world of digital marketing and e-commerce, marketers need to stay up to date. And that was the aim of this year’s collaboration between the international trade fair for sweets and snacks (ISM), ProSweets Cologne (PSC), and DMEXCO.
Behind the scenes, the food industry has become a trailblazer in virtual reality marketing and development in recent years. We take a look at how it’s leveraging VR – and what marketers can learn from it.
No longer just a buzzword, blockchain has become a full-blown strategy for companies. Marketing and blockchain have joined forces and are revolutionizing how marketers work. Read on for some fascinating insights.
One of the topics that EVERYONE is talking about in the creative world is how technology can enhance people's artistic skills and abilities. Read on to learn how the creative industry is already using generative AI in a variety of ways.
Held in Cologne, Anuga is the world’s leading trade fair for food and beverages. As well as setting food trends, it hosts the Anuga HORIZON conference, shaping the future of the industry. So, what lies ahead for food businesses? Read our whitepaper to find out!