Stories
Consolidation among social media platforms
Social media provides profound data and is increasingly becoming part of everyday professional life.
Content is king, even in the business-to-business world
Content marketing is not only gaining in importance in the B2C environment. More and more B2B companies are relying on digital content.
More Women in Management
Frederike Probert is launching Mission Female, a network of women leaders. Already a rapid success.
From Start-up Village to Global Success
Last year, just a few days old, they hit the Start-up Village at DMEXCO. A year on, they’re consolidating the European market. Here’s Spaceboost’s success story.
How autonomous delivery robots will transform retail
Self-driving cars are dreams of the future, but technology could revolutionize local and online retail.
The purchase journey: what role do brand preferences play?
A study conducted by Wavemaker on purchasing behavior shows how important brand preferences are for purchasing decisions.
Why quantum computers are a security threat
Experts are looking for encryption methods that these new computers can’t crack
Using your own data at the Dynamic Desk
L’Oréal is pursuing a resolute path in marketing through consumer targeting, crafting a precision appeal to consumers that uses relevant information based on close observation of the data
