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You don’t need a flagship store
Most brands sell their products in mediocre online shops for the recommended retail price. This will never work and is just wasted money.
Resources
Resources
30.07.2019
Why it is hard to get past online selling platforms
Own web shop or platform? This is a question that moves many online merchants. The truth is that both elements are part of a reasonable e-commerce strategy.
Conference
Conference
29.07.2019
The CVC conference: information, inspiration and networking
An exchange among corporate venture capital investors - new paths and the perfect pitch
Agile teamwork: uncertainties as opportunities in a dynamic business world
Agility has become a buzzword. Whether agencies or other companies, everyone wants to make their working methods more agile. What is often forgotten is that the result matters, not the way to get there.
Business & Society
25.07.2019
Shout Out III – For more female Empowerment
Five more statements for more visibility of female strength.
Building a customer-obsessed company culture is crucial
The scramble is now on to cater for the consumer’s ever-changing demands. But an entire company culture obsessed with their customer has to start at the top.
“For more than money good philosophy is needed”
DMEXCO is encouraging reflection on the business - Philosopher Dr. Brennan Jacoby about trust and giving meaning to work
Announcements
18.07.2019
The DMEXCO App: a ticket key and network in one
All the relevant business information for the digital marketing community