Stories
2 Stages and a Start-up Hatch
During DMEXCO, B2B and B2C start-ups of the marketing and media industry pitch in front of customers and investors.
Augmented Reality in Marketing: 8 Current Examples
Apple, Google, Facebook and Snapchat are breathing new life into the old topics – with great success.
Practical Exchange of Experience
DMEXCO Work Labs offer knowledge transfer and dialogue with experts in one place.
Thought Leader Marketing: The CEO becomes an Influencer
Thought leadership is a well-known concept, influencer marketing a current hype. Can the two go hand-in-hand?
The Future’s Successful Generation of Entrepreneurs
At DMEXCO, the future's successful generation of entrepreneurs will meet in the Start-up Village for two days.
Synthetic Data: a new Business Model?
Data is the raw material for AI systems. But what do companies do that do not generate enough data?
Inspiration for Digital Everyday Work
The DMEXCO Seminars and how to make them a success.
Free Speeches with Marketing Focus
London Hyde Park feeling at the Boulevard
Instagram Marketing 2018: The Current Status
The photo app is undergoing enormous change and rapid growth. But how do you get attention here?
Influencer Marketing: Only for B2C or also for B2B?
B2B can also take advantage of the marketing trend, but they need a different approach.
