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Food & Health

Food & health is one of the many sectors that are being increasingly digitalized in every imaginable aspect. And it’s not just the coronavirus crisis that has gotten people thinking about the topic. The demand for a healthy lifestyle, easier exchange of their own health data, and healthcare reforms are paving the way for digital solutions that are already supporting many people in their everyday lives.  Trend: using your smartphone to optimize your health Your smartphone pings to clearly tell you that you’ve only had 0.5 liters of fluids today and it’s time to drink a glass of water. Apps designed to optimize our physical and mental wellbeing have really boomed in recent years. Whether fasting timers, guided meditation sessio...
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Finger-licking food marketing using AI
Food marketing à la AI – a new popular dish on the food industry’s marketing menu? More and more companies and agencies are developing AI concepts and innovative solutions to make food marketing more effective. We have an appetizer or two for you!
Digital health: billion-figure growth now and in the future
Recording a huge sales growth from year to year, the digital health market is booming – and studies show the trend will continue in the coming years.
14.02.2024
Food tech: Are AI recipes and robot chefs taking over?
AI-controlled kitchens, robot chefs, and fully automated order management – exciting solutions are springing up like mushrooms at restaurants and suppliers. Take a seat and get a taste of two innovative food tech startups and their concepts.
Anuga HORIZON 2023: Digital trends in the food industry
Held in Cologne, Anuga is the world’s leading trade fair for food and beverages. As well as setting food trends, it hosts the Anuga HORIZON conference, shaping the future of the industry. So, what lies ahead for food businesses? Read our whitepaper to find out!
#foodporn: food influencers as brand ambassadors
Are you also a fan of the super #yummy #instafood content on #foodstagram presented by your trusted #foodblogger? Leverage food influencers to boost your marketing in the food sector!
Doctor APPointments: The future of medicine?
From digital fitness plans to digital doctor appointments via an app: everyone’s talking about digital health.
Influencer marketing in the health industry
Influencer marketing is booming in the health industry. Laura Geisreiter from antwerpes health share tells us why.
Survey: How veggie is the digital industry?
Read here how the digital industry feels about meat consumption and what food trends have to do with digitalization.
Food trends of 2023: here’s what to expect
What fresh developments does the food industry have in store for us? We took a closer look at the food trends of 2023.
The best healthy food apps
Whether for vegan recipe ideas, calorie counting, or checking ingredients: these healthy food apps are right on trend.