Stories

Marketing
Marketing
13.08.2019
Why e-mail marketing has become far more than just e-mail marketing
Like advertising banners, e-mail marketing comes from the original generation of digital marketing and it retains high status. With profound technology and a lot of expert knowledge, the e-mail makes your marketing mix better than ever.
Marketing
Marketing
12.08.2019
Between likes and hashtags: What really matters when choosing the right influencer
With growing complexity and a rising enthusiasm of many brands for the topic influencer marketing, it makes sense for marketing experts from companies to take a closer look at what really matters for successful influencer cooperations.
Resources
Resources
07.08.2019
10 tips for improving product data on amazon
Of images, bullet points and descriptions: Consistent data optimization ultimately boosts sales.
Marketing
Marketing
06.08.2019
5 steps for the optimal handling of customer reviews
The reputation of a company is increasingly in the hands of consumers. We show you how to manage reviews in order to keep your company’s reputation intact.
Future
Future
01.08.2019
How the digital agency of the future will work
Agency landscape is changing rapidly. Digital agencies in particular must constantly reinvent themselves, build up special knowledge and cover more disciplines in order to remain competitive. Where is the digital agency of the future heading?
Marketing
Marketing
31.07.2019
You don’t need a flagship store
Most brands sell their products in mediocre online shops for the recommended retail price. This will never work and is just wasted money.
Resources
Resources
30.07.2019
Why it is hard to get past platforms
Own web shop or platform? This is a question that moves many online merchants. The truth is that both elements are part of a reasonable e-commerce strategy.
The CVC conference: information, inspiration and networking
An exchange among corporate venture capital investors - new paths and the perfect pitch