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Video

The popularity of videos in digital marketing has boomed in recent years. It is hard to imagine an online world without them, with scores of Internet users clicking on them all over the globe. With over 1.5 billion users and more than a billion hours...
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3 top speakers reveal their priorities and expectations for DMEXCO @home 2021
DMEXCO @home 2021 is drawing closer. We talked to Judith Bremer from IBM iX, Daniel Schulten from netzkern, and Thomas Wlazik from TikTok about their current focus and what they’re hoping to gain from the digital trade show.
Conference Highlights Part I
Like every year, the DMEXCO Conference offers you the agony of choice. To make it easier for you to get an overview, here is a small foretaste of the input that awaits you at DMEXCO @home 2021:
DMEXCO Company Sneak Peek 2021
In 4 weeks it's about to happen: DMEXCO @home 2021 kicks off. As every year, exciting exhibitors will be there to boost your business.
VR conferences: is virtual reality the video conference of the future?
Holographic meeting rooms, avatars for team members – will we even have to come face to face with each other in the future? What are the benefits of virtual reality technology for meetings and conferences? Where does it reach its limits?
The top 5 e-learning platforms for your learning success
New technologies are also driving education forward. Online tools such as e-learning platforms enable learners to digitally further their knowledge in preparation for the future. Here, we present the 5 most useful e-learning platforms.
Livestream shopping: the future of online shopping?
From "Douglas Live" to "Tchibo Live", livestream shopping is on the up. So, what opportunities does this format offer, and how can you convert digital experiences into sales? Our story reveals the answers to these questions and more.
10 ways to effectively invest your paid media budget in B2B
After many companies cut their paid media budgets last year due to the pandemic, the B2B sector is now being increasingly invested in again. Our story reveals how to fully leverage your paid media budget!
Guide: How to avoid “meeting fatigue”
Why do video conferences feel so strenuous? And how can we manage meeting fatigue, which has now become a widespread phenomenon? Our free guide contains practical tips for organizing and moderating virtual meetings.
Programmatic video: moving images and programmatic advertising cleverly combined
Linear TV advertising and traditional video ads are usually wasted on a lot of people. That’s why programmatic video advertising is paving the way for the future, because it allows campaigns to be targeted and placed much more efficiently.
TikTok advertising: Overblown hype or marketing must-have?
Social media platform TikTok may be on the rise, but so far, only a few companies have used it to advertise their brand – so is its potential being wasted? Read on to learn how to make the TikTok trend work for you.