Every website needs visual elements. Image files therefore also play a central role in search engine optimization. But image SEO isn’t just about image optimization, it also includes on-picture, on-page, and off-page factors.
After many companies cut their paid media budgets last year due to the pandemic, the B2B sector is now being increasingly invested in again. Our story reveals how to fully leverage your paid media budget!
Why do video conferences feel so strenuous? And how can we manage meeting fatigue, which has now become a widespread phenomenon? Our free guide contains practical tips for organizing and moderating virtual meetings.
The Consumer Electronic Show (CES) not only marks the start of the tech year, but is also regarded as a major trendsetter for marketers around the globe. You definitely won’t want to lose track of these 6 marketing trends seen at CES 2021.
People who work in sales know that communication is more than just exchanging information. You also have to read between the lines to really understand the other person. These seven communication models will help you do that!
While 2020 hit in-store retail hard, e-commerce saw a massive boost as a result of the coronavirus pandemic. Here, we take a look at the key digital commerce trends that should be on marketers’ radars now.
Who hasn’t received an intrusive offer promising the ultimate solution on LinkedIn? And then there’s the growing number of fake profiles. Why is all this happening on a business platform, and where is LinkedIn heading?
Linear TV advertising and traditional video ads are usually wasted on a lot of people. That’s why programmatic video advertising is paving the way for the future, because it allows campaigns to be targeted and placed much more efficiently.