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5 questions about the near future of e-commerce

Amazon is both a blessing and a curse: experts see some challenges for business.

Brand & Brand Safety E-Commerce

29.05.2019

From ideation to social marketing: Your Social Media e-book

From ideation and legal facts regarding influencers to social marketing in B2B: 12 articles with compact content are available for download.

B2B Content

24.05.2019

Xing: the unbreakable network made in Germany

One of the oldest platforms boasts impressive results.

Leadership Social

23.05.2019

What customer loyalty really means nowadays

It took several decades from the discount brand to the loyalty programme. If you want to make more of it, you have to be creative today.

Consumers Philosophy & Ethics

22.05.2019

Blogging for managers: how LinkedIn became a business medium

Content is the key to successful corporate communication and leads are always more important than likes.

Social Business

20.05.2019

Social media and B2B – it works after all!

Social media works well even with B2B content – if you’re aware of the strengths of your own brand and rely on brand awareness.

Performance Marketing Dialog Marketing

16.05.2019

Listen better: Making new decisions with listening

Hear what the customer has to say: Companies are gaining valuable insights into their target groups’ sensitivities with the help of social listening.

Social Artificial Intelligence

15.05.2019

B2B lead management: How prospects become buyers

Content can be used to attract not only prospects but also buyers

B2B Content

14.05.2019

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Tools that help you to design powerful social graphics easily

A picture says more than a thousand words—and can easily be distributed on social media as snackable and sharable content.

Corporate Social

13.05.2019

Social media ideation: Using a single topic to create as many pieces of content as possible

Who wouldn't want to generate as much attention and reach as possible for their own content on social media? Our tips for brainstorming, creation and distribution can help you get one step closer to achieving this goal. Want to bet?

Content Social

10.05.2019

Focus outbeats scutter: present and future of social media

Helge Ruff has been focusing on social media for eight years now. His special agency One Two Social serves clients including KFC, Süddeutsche Zeitung, MAN and Oddset. We spoke with him about the present and future of social networks.

Social Influencer

09.05.2019

What influencers and companies are allowed to do

Media attorney Christian Solmecke explains what companies have to pay attention to in their social media presence and which issues are still not clearly regulated.

Influencer Social

08.05.2019