Posts under the Topic:

Corporate

Marketing
Marketing
22.10.2020
Why social media should be incorporated into your business development
Social media is becoming increasingly important. Direct communication with existing and prospective customers along with lots of other plus points make it a success factor for business development. Find out more in this article.
Business Resources
31.08.2020
Whitepaper: 7 tips on how to optimize your internal communication
At many companies, internal communication is not given enough attention. However, that is the wrong approach. In our whitepaper, you will learn how to optimize the communication within your company in 7 steps.
Future Business
28.07.2020
Fact sheet: Methodically mastering change – 5 change management models compared
There is no blueprint for change management, but there are a range of different models for it. Here, we provide a comparison of five change management models.
Future
Future
24.07.2020
Corporate venturing: investing in digital expertise pays off
Fresh ideas and innovations from externally sourced bright minds – companies such as Google, Intel, and BMW are taking a corporate venturing approach to harness the expertise of startups in order to optimize digital technologies or tap into new business areas.
Business
Business
10.07.2020
As a digital leader, how can you motivate your employees on a long-lasting basis?
In an era of digital transformation, a new leadership culture is needed. In particular, increasing technologization demands a stronger focus on people in order to inspire and motivate employees. Here, you can find out how to take a motivational approach to employee management.
Resources Business
25.05.2020
Customer centricity and innovation: examples of design thinking
In part 3 of our series, we explore two examples of design thinking from Bosch and Airbnb and show how adaptable and versatile the creative approach can be when it comes to solving various problems faced by companies with different starting points.
Future
Future
22.05.2020
Managing the change process: why the digital transformation demands a clear attitude
In the era of digitalization, transformation should be a constant in the working culture of a company. Anyone who fails to recognize the latest trend will be left behind. To lead the way and keep their company on track, managers need one thing in particular: a clear attitude!
Business
Business
11.05.2020
Remote leadership: how to manage your team from anywhere
Digitalization makes it possible to work together in virtual teams whatever the location. However, remote working poses special challenges to managers. In the following, we’ll explain how to successfully overcome these.
Business
Business
30.04.2020
How to onboard new agency clients successfully
In successful agencies, the professional onboarding of new clients is a top priority. Besides sharing expectations and defining common goals and processes, the focus is on building trust.
Corporate digital responsibility: why digital ethics are essential
Where do the ethical boundaries of digitalization lie? And what are the digital responsibilities of companies? Find out here why we should strive now more than ever for corporate digital responsibility (CDR).