Corporate

Social media is becoming increasingly important. Direct communication with existing and prospective customers along with lots of other plus points make it a success factor for business development. Find out more in this article.

Fresh ideas and innovations from externally sourced bright minds – companies such as Google, Intel, and BMW are taking a corporate venturing approach to harness the expertise of startups in order to optimize digital technologies or tap into new business areas.

In an era of digital transformation, a new leadership culture is needed. In particular, increasing technologization demands a stronger focus on people in order to inspire and motivate employees. Here, you can find out how to take a motivational approach to employee management.

In the era of digitalization, transformation should be a constant in the working culture of a company. Anyone who fails to recognize the latest trend will be left behind. To lead the way and keep their company on track, managers need one thing in particular: a clear attitude!

Digitalization makes it possible to work together in virtual teams whatever the location. However, remote working poses special challenges to managers. In the following, we’ll explain how to successfully overcome these.

In successful agencies, the professional onboarding of new clients is a top priority. Besides sharing expectations and defining common goals and processes, the focus is on building trust.

Where do the ethical boundaries of digitalization lie? And what are the digital responsibilities of companies? Find out here why we should strive now more than ever for corporate digital responsibility (CDR).