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How Deutsche Telekom uses blockchain

Blockchain opens up new business potential. Alexandra Mikityuk about its use at Deutsche Telekom.

Blockchain & Web3

22.08.2018

Artificial intelligence in sales: 5 example applications

The potential of AI is said to be particularly high in marketing, but there are also a wealth of opportunities in sales.

Artificial Intelligence Product Management

21.08.2018

WhatsApp: The giant is opening up to businesses

Finally, companies get official tools for the messenger. A look at the current and upcoming features.

Social Mobile

17.08.2018

China: Retail and e-commerce merging

While here in Germany the future of retail is still the subject of controversial discussion, things are already further ahead in China.

Brand & Brand Safety E-Commerce

16.08.2018

DMEXCO Blockchain Originals – a creARTive Challenge

Albrecht Behmel translates the DMEXCO motto into four paintings. Will one of the 15,000-euro originals be yours soon?

Blockchain & Web3

15.08.2018

Artificial Intelligence: People must be the consciousness of the system

To use machine intelligence sensibly, companies have to think from the customer, says Melanie Cook.

Artificial Intelligence

14.08.2018

China mutating into Silicon Dragon

Silicon Valley is considered the center of digitalization, but China is pushing hard to conquer the technology throne.

Mobile Mobile Payment

13.08.2018

From sound logo to sound branding

What does a brand sound like? Voice-based assistants are making marketing strategists think about this more and more.

Audio and Voice Publishing

09.08.2018

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Social media automation that doesn’t bug you

Machines are better suited for some tasks than people — with one big exception.

Social Product Management

09.08.2018

How what3words wants to revolutionize the location search

The start-up has clustered the world into 3x3 meters. CMO Giles Rhys Jones explains how this will benefit companies.

Consumers Content

08.08.2018

The speaker highlights at DMEXCO 2018

A cornucopia of top speakers awaits visitors at DMEXCO 2018. On 18 stages, Minister of State Dorothee Bär, Moran Cerf (Kellogg School of Management), Alex Tze-Pin Cheng (Baidu), Philipp Schindler (Google), Telekom CEO Timotheus Höttges, Rus Yusupov (HQ Trivia), former Formula 1 world champion and investor Nico Rosberg, cyborg activist Moon Ribas, Pieter Haas (MediaSaturn), Nikki Mendonca (Accenture Interactive) and Debora Koyama (Mondelez), among others, will be delivering a wealth of inspiration and things to talk about. The full DMEXCO program with more than 550 speakers will be available from August 15 at www.dmexco.com/conference. This year, Louise Houghton will be presenting on the Congress Stage for the first time.

DMEXCO

07.08.2018