Stories

Subscribe here
Influencer commerce – THE new method for monetizing your sales funnel
Influencer commerce is one of the megatrends of the year. But what’s it all about and how can brands use the method effectively? Our free checklist gives you an overview. Download our practical input and get started now.
IoT trends: what we can expect in 2022
The Internet of Things has long ceased to be hot-off-the-press news. Ericsson predicts there will be 29 billion IoT devices worldwide in 2022. We have summarized the most important drivers.
Instagram’s 2022 Predictive Trend Report: What drives Gen Z
TikTok is giving Instagram stiff competition, and is taking Generation Z by storm. The report on future changes to Instagram should especially convince the platform’s young, opinionated users.
B2B influencer marketing: eight fascinating personalities for your business
Influencer marketing has long been reserved for B2C, but now more and more companies are recognizing the potential of collaborating with influencers for B2B. We took a look at eight personalities from the field of B2B influencer marketing.
Boosting cooperation between sales and marketing with closed loop reporting
A close collaboration between the sales and marketing teams is essential if a company is to be successful. Closed loop reporting can strengthen this relationship and optimize processes on both sides. Our guide shows what this involves.
CMS request for proposal: how an RFP template can smooth the way
If your company is planning to relaunch its website, it will usually also need to find a suitable content management system. But what exactly does “suitable” mean?
Checklist: Greenwashing – how green should your marketing be?
Green marketing is right on trend, but the line between successful advertising messages and greenwashing can sometimes become blurred. What must marketers keep in mind, and what should they do if they are unsure? Our brand-new checklist will fill you in.
The metaverse – future reality?
The metaverse is how many tech corporations envision the future. But what is that actually supposed to be? Our story takes a look at how Mark Zuckerberg and others intend to create a new reality.