Reach your Destination faster with the new DMEXCO Guidance System
We have been accompanying the digitalization process for around ten years now. Our answer to the vast growth: better guidance!
Take C.A.R.E. – Motto and Motivation for the Industry
The motto of the DMEXCO 2018 shows: The digital economy is aware of users’ needs.
Feel the Digital World
Three trending topics for the Experience Stage: Virtual & Augmented Reality, Internet of Things, Blockchain
Motion Stage – Celebrate Video
The Motion Stage brings the future of video to the big stage: it's exclusive, emotional and informative!
Touching the Future
In the World of Experience technologies like AR, VR, AI or IoT come alive.
Social Media Marketing Dominated by “Stories”
If Facebook is to be believed, "stories" will become the predominant format on the social web by next year.
2 Stages and a Start-up Hatch
During DMEXCO, B2B and B2C start-ups of the marketing and media industry pitch in front of customers and investors.
Augmented Reality in Marketing: 8 Current Examples
Apple, Google, Facebook and Snapchat are breathing new life into the old topics – with great success.
Practical Exchange of Experience
DMEXCO Work Labs offer knowledge transfer and dialogue with experts in one place.
Thought Leader Marketing: The CEO becomes an Influencer
Thought leadership is a well-known concept, influencer marketing a current hype. Can the two go hand-in-hand?