Podcast
29.11.2018
Machine learning in digital marketing
Prof. David Weinberger talks with Katja about the changed requirements digital marketers face today.
15.11.2018
Programmatic media planning and audio in the media mix
Thomas Koch, founder at tk: one, in an interview with Alex Wunschel. (German only)
01.11.2018
Marketing strategies for artificial intelligence
Consultant and AI expert Chris Boos in an interview with Katja Nettesheim. (German only)
18.10.2018
Advertisers’ dependency on technology providers
Christof Baron, Global Head of Media at Sanofi, in an interview with Katja Nettesheim. (German only)
04.10.2018
How blockchain technology is bringing brands and users closer together
Alex Tapscott, author of “The Blockchain Revolution,” talks with Katja Nettesheim. (German only)
20.09.2018
Mobile advertising trends and current challenges for the industry
Harry Kargman, founder and CEO of Kargo, in an interview with Alex Wunschel.
13.09.2018
Podcast hype and new digital technologies
The race car driver and investor, Nico Rosberg, in a conversation with Alex Wunschel. (German only)
11.09.2018
Technology and transparency – The interplay of data, media & creation
Mark Grether, CEO at Sizmek, talks with Alex Wunschel. (German only)
06.09.2018
From messaging to content, with content marketing
Soheil Dastyari, CEO of Territory, sat down with host Katja Nettesheim. (German only)
04.09.2018
Radio stations are perfect for programmatic advertising
Lukas Fassbender, General Manager DACH at TheTradeDesk, talks with host Alex Wunschel. (German only)