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BUSINESS & SOCIETY

Get the very latest and best community news! The stories from the “Business & Society” track have a whole lot of input for your day-to-day business. Whether current online trends, efficient recruiting strategies, or tips on team management,...
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What the 5 reasons for buying green mean for your sustainability marketing
What motivates people to behave sustainably? And how can you use this knowledge to optimize your sustainability marketing? The answers to these questions are crucial to your environmental marketing – get the insights you need from our whitepaper!
November 29: This is when your Black Friday marketing pays off!
Get your Black Friday campaign ideas set for the homestretch with our 8 tips as you prepare for the world’s biggest e-commerce day on November 29! Read our guide and find out how to apply Black Friday social commerce to your business.
BVDW masterclasses at DMEXCO 2024: fascinating practical insights
The latest trends and new tools – as a marketer, you have to stay up to date in an ever-changing industry. That’s where the practical BVDW masterclasses at DMEXCO come in. Here are some of the highlights from this year’s DMEXCO.
Agency strategy in 2025: DMEXCO reveals the trends
Which important agency trends are currently dominating the industry? And how should you align your agency strategy in 2025? DMEXCO 2024 provided the answers to these questions. Get the details here!
The e-commerce trends set to define 2025
Which e-commerce trends will shape the coming year? Industry experts came together to discuss the future of online retail at DMEXCO 2024.
DMEXCO 2024: these conference highlights await you
When DMEXCO 2024 kicks off on September 18 & 19, you can once again expect worlds full of innovations and insights in a program spanning more than 200 hours across 14 stages. Check out the conference highlights – from masterclasses to inspiring sessions.*
DMEXCO 2024: these agency highlights await you
Want to know what’s driving the agency scene? Then don’t miss these agency highlights at DMEXCO 2024 on September 18 & 19 in Cologne!*
Faking a toilet shortage? Verena’s DMEXCO highlights
Verena Gründel has written her annual DMEXCO commentary before the event this time – as no-holds-barred as ever and promising real glimpses behind the scenes.
Accessibility Act: What you need to know now!
Breaking down barriers and enabling access for all: This is the basis of the Accessibility Act. The experts at SKW Schwarz reveal what this means for your website, your online store, and your products in this free whitepaper (only in German).