Track: Resources

Resources Business & Society

2 days ago

Update: the 4 leading ecommerce trends of 2025

Faster, more personalized, smarter – online retail never stands still. This spring, AI, automation and new shopping experiences are picking up speed. Act now to avoid being left behind! Discover four ecommerce trends you need to embrace in 2025.

Consumers E-Commerce

A digital shopping cart in fluorescent colors symbolizes the e-commerce trends of 2025.

Resources Marketing & Media

07.02.2025

Gen Z leads the social search movement

For some time now, Gen Z in particular has been surprising the world with a new trend: Digital natives are increasingly using social media as a search engine. Discover what this social search habit means for your social media marketing in our guide.

Consumers Transformation

Digitally generated light bulb: Social searches are providing answers in place of search engines.

Marketing & Media Resources

24.01.2025

Data visualization: our guide to maximizing your data’s impact

Data are vital to effective marketing. But before they can be used as a basis for decision-making, they must be presented in a format that’s easy to understand. The key lies in data visualization – DMEXCO’s guide reveals everything you need to know!

Data & Analytics Agencies

Data visualization: a data cloud floats above a circuit board.

Tech & Future of Web Business & Society Resources

Tech & Future of Web Business & Society

11.12.2024

The AI Act timeline: How companies can get set for 2025

A new regulatory framework for AI innovation: The EU has passed an extensive piece of regulation on artificial intelligence, the EU AI Act. Our whitepaper on the AI Act timeline sets out the steps that your business needs to implement from 2025.

Artificial Intelligence Technology

The AI Act timeline: a digital network over Europe

Marketing & Media Business & Society

27.11.2024

Sustainable luxury brands: combining high-end with responsibility

How can luxury brands be more sustainable? Growing numbers of high-end labels are adapting their traditional business models and embracing a more sustainable strategy. But how does sustainable luxury work? Find out here.

Consumers Transformation

These sustainable luxury brands have made the switch.

Marketing & Media Business & Society

20.11.2024

What the 5 reasons for buying green mean for your sustainability marketing

What motivates people to behave sustainably? And how can you use this knowledge to optimize your sustainability marketing? The answers to these questions are crucial to your environmental marketing – get the insights you need from our whitepaper!

Consumers Transformation

How to succeed with sustainability marketing

Marketing & Media Business & Society

19.11.2024

November 29: This is when your Black Friday marketing pays off!

Get your Black Friday campaign ideas set for the homestretch with our 8 tips as you prepare for the world’s biggest e-commerce day on November 29! Read our guide and find out how to apply Black Friday social commerce to your business.

E-Commerce Consumers

Take off with social commerce for Black Friday and Cyber Monday.

Marketing & Media Tech & Future of Web

21.10.2024

Precision, speed, and smarts: predictive analytics in marketing

Say goodbye to uncertainty! With predictive analytics, you get precise predictions about the future behavior of your target market. Find out in our whitepaper how you can use this innovative, data-driven method for your marketing.

Artificial Intelligence Data & Analytics

Predictive analytics: magnifying glass enlarges image of a group of people

Tech & Future of Web Resources

15.10.2024

The Internet of Things: your marketing at the heart of the action

Smart manufacturing and the Internet of Things are bringing marketing, production, and customers closer together. In our whitepaper, we provide examples that show you how this works.

E-Commerce Transformation

The Internet of Things for your marketing: a young woman is connected to the whole world through her smartphone.

Expo & Conference Resources

13.09.2024

DMEXCO Worlds: these highlights are not to be missed!

The four DMEXCO Worlds are hotspots of successful business interaction. That’s also reflected in each of their conference agendas. Our DMEXCO 2024 overview unveils the highlights you won’t want to miss. Download it now!

DMEXCO

RESOURCES