Podcast

18.02.2025
DMEXCO Podcast [GER]: Mokhtar Benbouazza on Germany’s brand problem
Why are German brands losing ground in global competition? In the DMEXCO podcast, expert Mokhtar Benbouazza discusses missteps and effective strategies. This podcast episode is in German.
11.02.2025
What’s Next, Agencies? [GER]: Tommy Gmür, CEO @ DRAVT, on modern sports marketing
In the "What's Next, Agencies?” podcast, Tommy Gmür, CEO of DRAVT, talks to host Kim Alexandra Notz about contemporary sports marketing and the work of DRAVT as a creative hub. This podcast episode is in German.
04.02.2025
DMEXCO Podcast [GER]: Christine Nieland, CEO of Chefkoch GmbH, on AI and Food Trends
Chefkoch CEO Christine Nieland talks to host Verena Gründel in the DMEXCO podcast about the digital transformation at Chefkoch, the influence of AI, new subscription models, and trends in the food industry. This podcast episode is in German.
21.01.2025
DMEXCO Podcast: Arielle Garcia, COO of Check My Ads, on Ad Fraud and Transparency
COO Arielle Garcia joins host Verena Gründel on the DMEXCO Podcast to discuss ad fraud, lack of transparency, and how companies can use their advertising budgets more effectively and ethically.
26.11.2024
DMEXCO podcast: Brendon Kraham on the future of Google Search and AI innovations
Google VP Brendon Kraham shares insights into the innovations shaping the future of Google Search AI, personalized experiences, and the privacy balancing act with DMEXCO podcast host Verena Gründel.
12.11.2024
DMEXCO podcast: Ogury’s Geoffroy Martin on the future of digital advertising
How is the balancing act between privacy and efficiency shaping the future of digital advertising? Ogury’s CEO joins the DMEXCO podcast to discuss user-centric advertising and innovative solutions.
29.10.2024
DMEXCO Podcast [GER]: Ric Scheuss, CEO of TRO, about AI in audio marketing
What opportunities does AI offer in audio marketing? Verena Gründel talks about this with Ric Scheuss in the latest DMEXCO podcast episode. The CEO of TRO provides insights into current developments!
15.10.2024
DMEXCO podcast: Quantcast CEO Konrad Feldman discusses adtech developments
In the latest episode of the DMEXCO podcast, Konrad Feldman, Quantcast co-founder and CEO, shares his insights into the current state of the adtech and advertising industry with host Verena Gründel.
01.10.2024
DMEXCO podcast: How NIVEA is shaping change with responsibility and innovation
Hear what CMOs Nadine Bartenschlager & Catherine Niebuhr have to say about how NIVEA is shaping digital transformation and why authentic brand communication matters more now than ever before.
17.09.2024
DMEXCO podcast: how SAP is shaping its future with culture and AI
What happens when a global company like SAP undergoes an extensive transformation? Kerstin Köder, CMO for Middle and Eastern Europe at SAP, reveals all in the DMEXCO podcast hosted by Verena Gründel.