How is AI changing the way customers search for, discover, and buy products? Saskia Meier-Andrae, VP of eBay Central Europe, discusses this topic with Verena Gründel on the DMEXCO podcast.
The focus is on how agentic commerce will transform e-commerce. As AI agents begin to select products and organize purchases in the future, retailers will need to find new ways to stay relevant. Saskia Meier-Andrae explains why customer relationships, unique product ranges, and additional services will become key competitive advantages.
“[People] are more than happy to discover you through agents or by using their own AI search. But you want the transaction to take place with you. You can go deeper into the value chain, offer unique products, or focus on community experience and interaction.”
At the same time, Saskia Meier-Andrae highlights a trend that is surprisingly human: live shopping. While AI automates many processes, live commerce focuses on community, interaction, and trust. The VP of eBay Central Europe also explains why live shopping is already a billion-dollar market in Asia, what opportunities she sees for Europe, and why retailers are becoming genuine personalities in this space.
Why the Future of Commerce Might Become More Human
In the podcast, you’ll learn why traditional product searches could soon be replaced by conversational AI, what role re-commerce will play in the future of commerce, and why trust is becoming the most important factor for business success. Saskia Meier-Andrae also discusses the return of “3-2-1-mine,” the expansion of eBay Live in Europe, and how retailers can successfully combine community, entertainment, and commerce.
Put on your headphones and learn more!
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