DMEXCO - Digital Marketing Exposition & Conference

DMEXCO is Europe’s leading digital marketing & tech event. Be part of it!
September 23 & 24, 2026, in Cologne!

Partner registration 2026 Highlights 2025

All sessions and masterclasses of DMEXCO25 are now available in our VOD!

Rebooking DMEXCO 2026

Partner registration 2026

Motto 2025

Courage is the key to the future. DMEXCO 2025 was sending out a signal for decisive action – because those who want to play an active role in shaping the digital world cannot afford to hesitate. “Be Bold. Move Forward.” is about having the will to drive innovation, take advantage of the right opportunities and overcome challenges by thinking ahead. Artificial intelligence is opening up unimagined possibilities – but it takes clear vision and bold strategies to transform potential into real progress.

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DMEXCO Transformation Brand & Brand Safety Consumers Artificial Intelligence Content Social E-Commerce Data & Analytics Online Advertising Future Technology Performance Marketing Creativity & Design

Tech & Future of Web

18 hours ago

Why Sora 2 Might Change Social Media Forever

OpenAI’s new app Sora 2 is completely changing social media. A commentary by Verena Gründel.

Transformation Artificial Intelligence

Marketing & Media Tech & Future of Web

07.10.2025

NXTGEN Agency Summit 2025: Recapping the Stage of the Future

A DMEXCO column by Paulina Schumann and Timo Sander on the highlights of the NXTGEN Agency Summit 2025 at this year's DMEXCO.

Agencies Transformation

Agency Summit 2025: Audience in front of the DMEXCO stage

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Marketing & Media Tech & Future of Web

06.10.2025

AI in pharmaceutical sales: A success factor for the next era of sales

A DMEXCO column by Thilo Kölzer, COO of DocCheck AG, on the advantages and potential applications of AI in pharmaceutical sales.

Transformation Artificial Intelligence

AI in pharmaceutical sales: Abstract representation of a keyboard with an AI button

Business & Society

02.10.2025

Why OOH is an exciting addition to B2B marketing

A DMEXCO column by Robin Heintze, Managing Director of morefire, on the underestimated potential of OOH.

DMEXCO Column Creativity & Design

Resources Marketing & Media

01.10.2025

10 Key Lessons Learned at DMEXCO 2025

What can marketers take away from two days brimming with ideas, discussions and record-breaking figures? Our guide summarizes the key trends and lessons shared at DMEXCO 2025.

Brand & Brand Safety Social

Be bold. Move forward. A photo of the motto displayed onstage, symbolizing lessons learned at DMEXCO 2025.

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