Posts under the track:
TECH & FUTURE OF WEB
From augmented reality to IoT trends and Internet policy news – our “Tech & Future of Web” track has all the latest and best insights from the digital world. If...
No future without data literacy
A guest article from Dirk Freytag, President of the German Association for the Digital Economy (BVDW)
AI in the digital health sector – a robot revolution?
There’s no doubt about it: artificial intelligence is quickly gaining momentum. Some industries are actually undergoing a complete transformation at warp speed. We give you a quick overview of where AI is at in the digital health sector.
German Digital Award: calling all digital transformation stars
The German Digital Award (DDA) recognizes outstanding digital companies. This year, DMEXCO will be presenting the award for Digital Transformation. Read here what your company needs to demonstrate to win the prestigious accolade.
Maximum transparency: blockchain in the food industry
The blockchain principle is one of the major digital innovations of our time. And it really does have revolutionary potential – for example in the food industry, where it can improve transparency, increase safety, and open new doors.
Finger-licking food marketing using AI
Food marketing à la AI – a new popular dish on the food industry’s marketing menu? More and more companies and agencies are developing AI concepts and innovative solutions to make food marketing more effective. We have an appetizer or two for you!
Digital health: billion-figure growth now and in the future
Recording a huge sales growth from year to year, the digital health market is booming – and studies show the trend will continue in the coming years.
Food tech: Are AI recipes and robot chefs taking over?
AI-controlled kitchens, robot chefs, and fully automated order management – exciting solutions are springing up like mushrooms at restaurants and suppliers. Take a seat and get a taste of two innovative food tech startups and their concepts.
The time has come: Google bids farewell to third-party cookies
Privacy will be Google’s focus in 2024 when it disables third-party cookies in its proprietary browser Chrome. What changes will that bring for users and marketers?
Metaverse marketing – a glimpse into the future
The metaverse is one of Web3’s top creations, but people haven’t been talking about it much recently. So, what’s going on with the new digital space? And how can you leverage the metaverse effectively for your marketing? We have the answers here!