Podcast
DMEXCO Podcast: Steffen Braun (Civey) on marketing without a black box [GER]
In the DMEXCO podcast, Steffen Braun from Civey explains how brands can make campaigns measurable using honest KPIs instead of gut feelings, and how marketing works without a black box.
DMEXCO Podcast: Nickolas Rekeda (MGID) on Responsible Advertising
Nickolas Rekeda, CMO of MGID, talks to Verena Gründel about the future of adtech, the responsible use of AI, and why good advertising inspires users rather than annoying them.
DMEXCO Podcast [GER]: Johannes Nagl (Swat.io) on the Future of Social Media in 2026
On the DMEXCO Podcast, Swat.io CEO Johannes Nagl talks with Verena Gründel about 2026 social media trends, AI-powered content, corporate influencing, and why quality matters more than reach.
DMEXCO Podcast: How Mutti Wins Globally with Local DNA
Mutti doubled its international business in five years. CMO Rafael Narvaez shares how boldness, premium quality, and local adaptation drive the brand’s success in 100+ countries.
DMEXCO Podcast: Jennifer Treiber-Ruckenbrod (MINI) on Innovation Culture
In the DMEXCO Podcast, MINI CMO Jennifer Treiber-Ruckenbrod talks with host Verena Gründel about bold decisions and why MINI is the cheekiest and most rebellious brand in the group.
DMEXCO Podcast: Highlights and Insider Tips for Your DMEXCO 2025
Together with Thomas Mosch (Director Conference at DMEXCO) and Dirk Freytag (President of BVDW), host Verena Gründel gives you a survival guide to DMEXCO 2025 with all the highlights and tips.
DMEXCO Podcast: Roger Williams (Marigold) on the golden age of loyalty
How can you achieve genuine customer loyalty without falling into the discount trap? Marigold’s Roger Williams talks about loyalty, onboarding, and the three pillars of successful programs.
DMEXCO Podcast: Daniela Nyarko (Canva) on Empathetic Leadership and Innovation
How can empathetic leadership succeed without losing innovation? Verena Gründel discusses this with Daniela Nyarko, Head of Strategic Sales EMEA at Canva, in the DMEXCO Podcast.
DMEXCO podcast [GER]: Sebastian Matthes (Handelsblatt) on AI in journalism
In the DMEXCO podcast, Sebastian Matthes (Handelsblatt) discusses the role of AI in journalism and what gives him hope for the future of Germany as a business location. This episode is in German!
DMEXCO Podcast: Microsoft’s Jaime Teevan on the Future of Work
In the DMEXCO Podcast, host Verena Gründel meets one of the most influential voices in AI: Jaime Teevan, Chief Scientist and Technical Fellow at Microsoft.
