19 hours ago
When DMEXCO 2024 kicks off on September 18 & 19, you can once again expect worlds full of innovations and insights in a program spanning more than 200 hours across 14 stages. Check out the conference highlights – from masterclasses to inspiring sessions.*
DMEXCO survey: AI chatbots taking market share from traditional search engines
Increasing numbers of Germans are using AI-based chatbots when searching for information online. This is in addition to or instead of traditional search engines. Marketing and communications professionals are especially likely to use AI-based search tools. At the same time, marketers are taking increasing measures to improve the visibility of their brands on ChatGPT and the like.
DMEXCO Podcast: AI and networking at DMEXCO 2024
In our latest podcast, Verena Gründel reveals with experts such as Thomas Mosch, Dirk Freytag and Céline Flores Willers why AI will be the key topic and how you can perfect your networking strategies.
06.09.2024
Want to know what’s driving the agency scene? Then don’t miss these agency highlights at DMEXCO 2024 on September 18 & 19 in Cologne!*
06.09.2024
Verena Gründel has written her annual DMEXCO commentary before the event this time – as no-holds-barred as ever and promising real glimpses behind the scenes.
Instagram
Follow
