6 Tips to Leverage the Marketing Trends for 2026
Want to learn how to tailor your strategy to the new marketing trends for 2026? Use these six tips as a guide!
DMEXCO Podcast: Andrea Lederer on Digital Transformation at Weleda
How do you digitally transform a 105-year-old heritage brand? Andrea Lederer shares how Weleda built e-commerce, restructured teams, and achieved digital growth.
Turning Brands into Friends: Community Building in Marketing
Overstimulated consumers and oversaturated channels: Community building in marketing can be the answer. The industry is abandoning B2C and increasingly positioning brands as friends. But how does this work in practice? Find out in our story.
Customer Experience Trends: Creating More Meaningful UX Moments
In this age of AI revolution, customer experience trends are a vital indicator of how effectively brands are using technology. That’s why the increasing focus on meaningful CX moments is so exciting.
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