Stories
Social Media Schau: Episode 10 [GER]
What are the hottest trends on Instagram, LinkedIn, and beyond? Social Media Schau delivers the most relevant developments every week, puts them into strategic context, and translates them into concrete to-dos for decision-makers.
9 hours ago
Livestreams, creators, and communities are changing how people shop. Formats like Mystery Mania illustrate why social commerce is putting more and more emphasis on entertainment – and reveal what brands can learn from this trend.
Streaming: Marketing Lessons from Netflix, Spotify, and More
The success of streaming services isn’t due to individual movies or series – their edge comes from integrating content, data, and distribution into a single system. Valuable lessons can be drawn from streaming: Marketing pros can learn a lot.
Platformization in B2B Commerce: From Stores to Ecosystems
Offering millions of products without having to store them in your own warehouses? Platformization is opening up new opportunities for growth, additional revenue sources, and access to valuable data for B2B companies.
12.06.2026
For a few weeks, millions of people are doing something that has become surprisingly rare: watching the same thing at the same time. The World Cup is turning television back into a shared experience—and perhaps even restoring our attention spans.
Instagram
Follow
