Social Media Schau: Episode 4 [GER]
What are the hottest trends on Instagram, LinkedIn, and beyond?
Social Media Schau delivers the most relevant developments every week, puts them into strategic context, and translates them into concrete to-dos for decision-makers.
Scaling Intelligence: From Experimentation to Measurable Impact
In recent years, the potential of artificial intelligence has been a hot topic in the industry. Trials have been run, prototypes built, and initial workflows tested. But the time for experimentation is over and scaling intelligence is the priority.
DMEXCO Podcast: Steffen Zeller on Rügenwalder Mühle’s Branding Strategy [GER]
How does a heritage brand stay relevant? Steffen Zeller explains why branding is more important than ever, how Rügenwalder Mühle is rethinking its media strategy, and why creativity is the key to success.
Beyond Checkout: Erik Reintjes on the Future of AI in Ecommerce
Erik Reintjes, CEO of MissPompadour GmbH, gives his take on the buzz around the future of AI in ecommerce: What’s overhyped, what’s underestimated and why true differentiation will hinge on brand identity, data and customer engagement.
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