The Creator Economy in 2026: The New World of Content Collabs
In 2026, the creator economy has become more professional than ever. But what does that mean for your business? And how can you find content creators that are a good fit for your brand? Discover the answers in our guide.
2026 Marks the Next Stage of AI Transformation
Recent years have focused on experimentation – now it’s time to take the next step toward AI transformation. The motto for DMEXCO 2026 is “Scaling Intelligence.” So, how can companies gain operational added value from artificial intelligence?
AI Use in Business: From Pilot Project to Business Impact
Although launched with high hopes, AI initiatives often end up as isolated pilots that make no measurable impact. But AI use in business rarely fails due to the technology, rather because of a lack of integration into teams and existing processes.
Beyond Checkout: Tim Böker on the Future of Ecommerce
Tim Böker, CEO of Gartenhaus.com, on the future of ecommerce and how AI is fundamentally transforming processes and why profitability is emerging as the key KPI when the rules of the game in the market are shifting.
13.05.2026
DMEXCO Podcast: idealo CEO Jovan Protić on the Future of AI in Commerce
Will AI soon be doing our shopping for us? Jovan Protić explains why agentic commerce is on the rise and why strong brands will thrive in the age of AI.
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