Social Media Schau: Episode 15 [GER]
What are the hottest trends on Instagram, LinkedIn, and beyond? Social Media Schau delivers the most relevant developments every week, puts them into strategic context, and translates them into concrete to-dos for decision-makers.
Finally Bringing Clarity to the Social Media Update Jungle
New features every week, new platform dynamics, new hype cycles. Anyone responsible for social media knows the problem: everyone is talking, but hardly anyone is providing context.
This is exactly where Social Media Schau comes in.
Verena Gründel, host and Director Brand & Communications at DMEXCO, and Nemo Tronnier, founder and managing director of Social DNA, filter out three to five topics each week that truly matter—and don’t just tell you what’s happening, but also what you should do next.
This Week’s Topics
1. Meta cracks down on covert recordings with smart glasses
Instagram is banning accounts that secretly film people using Meta smart glasses. A new update can also detect when the camera LED has been covered and will automatically disable the camera.
2. AI disclosure rules take effect this August
Starting August 2, new rules for AI-generated content will apply. Deepfakes and AI-generated content related to public issues must be clearly labeled.
3. Reddit and major publishers threaten to block Google
Reddit, USA Today, and Reuters are considering blocking Google’s AI crawlers. The reason: AI Overviews are driving significant traffic away from their websites.
