Stories
Social Media Schau: Episode 14 [GER]
What are the hottest trends on Instagram, LinkedIn, and beyond? Social Media Schau delivers the most relevant developments every week, puts them into strategic context, and translates them into concrete to-dos for decision-makers.
1 day ago
Conventional online stores have delivered on their No. 1 promise – products are now available 24/7. But this very fact has made attention the scarcest resource in ecommerce, opening up new opportunities for shopping events.
Insight Out: Dirk Hohnberg on Brand DNA in the Age of AI
How does a brand stay relevant when new trends are emerging all the time? Dirk Hohnberg from Fisherman’s Friend explains why clear brand DNA is more important than any hype and why a bold attitude makes all the difference – even in the AI era.
Total Video at the Screenforce Festival 2026
On July 2, the Screenforce Festival 2026 in Düsseldorf, Germany, demonstrated why the future of video advertising won’t be defined by competition between TV and streaming, but rather by their combined impact: total video.
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