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Tech Trends for 2027: Key Insights from DMEXCO 2026
AI is becoming a core part of business infrastructure, AI agents are emerging as the new players in commerce, and data will prove critical to success – at DMEXCO 2026, experts discussed the tech trends set to define 2027. Here are our top five!
Media Trends for 2027: Key Insights from DMEXCO 2026
Retail media is breaking out of its silo, AI is taking on more and more tasks, and even the value of an impression is now up for debate. At DMEXCO 2026, the industry discussed which media trends will shape the coming year.
28.09.2026
AI, new business models, and economic pressure are reshaping the digital economy. Yet Verena Gründel's biggest takeaway from DMEXCO 2026 was something else: energy, optimism, and a real desire to drive change.
DMEXCO Is Growing: More Brands, More Relevance, More Commerce
With over 40,000 attendees, more than 700 partners – including 100 agencies – across 10 percent more exhibition space, and approximately 1,000 speakers delivering more than 230 hours of content on 17 stages, DMEXCO 2026 was once again the premier gathering of the digital economy in Europe.
25.09.2026
Respect! Rarely have we seen so many visitors in the halls, at the stages, and at the booths this early in the morning. Here are our highlights from Day 2.
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