CTV Advertising on the Rise – How Connected TV Is Reshaping the Advertising Landscape
A guest contribution from waipu.tv.
The Digital Economy on the Move – Three Priorities for the New Government
A DMEXCO column by Dirk Freytag on what the digital economy expects from Germany’s new federal government – and the urgent opportunities now within reach for advancing digitalization, harnessing data, and strengthening digital skills.
A client chose the AI-generated logo by his secretary over ours.
Sounds like a nightmare? It happened to creative director Davide Colla from 150UP, as he shared on the DMEXCO podcast.
AI as a CRM optimizer: MEGABAD shows how it’s done in the SME sector
A DMEXCO column by Robin Heintze about MEGABAD – and how a medium-sized company is not just experimenting with AI and CRM, but achieving real, measurable impact.
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