What the 5 reasons for buying green mean for your sustainability marketing
What motivates people to behave sustainably? And how can you use this knowledge to optimize your sustainability marketing? The answers to these questions are crucial to your environmental marketing – get the insights you need from our whitepaper!
November 29: This is when your Black Friday marketing pays off!
Get your Black Friday campaign ideas set for the homestretch with our 8 tips as you prepare for the world’s biggest e-commerce day on November 29! Read our guide and find out how to apply Black Friday social commerce to your business.
Best of the DMEXCO CMO Summit 2024
AI, sustainability, data analysis, and corporate branding – international marketing decision-makers discussed the hot topics in the digital industry at the first DMEXCO CMO Summit. We reveal which sessions should be on your re-watch list!
29.10.2024
DMEXCO Podcast [GER]: Ric Scheuss, CEO of TRO, about AI in audio marketing
What opportunities does AI offer in audio marketing? Verena Gründel talks about this with Ric Scheuss in the latest DMEXCO podcast episode. The CEO of TRO provides insights into current developments!
BVDW masterclasses at DMEXCO 2024: fascinating practical insights
The latest trends and new tools – as a marketer, you have to stay up to date in an ever-changing industry. That’s where the practical BVDW masterclasses at DMEXCO come in. Here are some of the highlights from this year’s DMEXCO.
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