World of Media: Where 🟦🔴FUTURE🟦🔴 Media Trends Take Shape
Talk about reach, data, and advertising impact in 2026 and you won’t get far if you stick to traditional channel boundaries. The World of Media at DMEXCO brings together the players and disciplines shaping media trends and redefining the landscape.
Social Media Schau: Episode 21 [GER]
What are the hottest trends on Instagram, LinkedIn, and beyond? Social Media Schau delivers the most relevant developments every week, puts them into strategic context, and translates them into concrete to-dos for decision-makers.
Deterministic IDs: What Will They Take to Break Through?
The open internet is becoming increasingly interconnected through deterministic IDs. Verena Gründel shares her take on what needs to happen next to turn this potential into reality.
World of Agencies: AI in Marketing Puts Agencies at a Crossroads
How can agencies leverage AI in marketing to remain indispensable? To gather strategic insights and find out answers to the most pressing questions in digital marketing from leading agencies, head to the World of Agencies at DMEXCO 2026.
Beyond Checkout: eBay Germany VP on Customer Loyalty in Ecommerce
How can brands secure customer loyalty in ecommerce when the next store is just a click away? Saskia Meier-Andrae from eBay explains why trust, community, and shopping experiences are becoming more important than checkout speed.
Instagram