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Food & Health

Food & health is one of the many sectors that are being increasingly digitalized in every imaginable aspect. And it’s not just the coronavirus crisis that has gotten people thinking about the topic. The demand for a healthy lifestyle, easier exchange of their own health data, and healthcare reforms are paving the way for digital solutions that are already supporting many people in their everyday lives.  Trend: using your smartphone to optimize your health Your smartphone pings to clearly tell you that you’ve only had 0.5 liters of fluids today and it’s time to drink a glass of water. Apps designed to optimize our physical and mental wellbeing have really boomed in recent years. Whether fasting timers, guided meditation sessio...
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DMEXCO Column: The Website as a Model of the Past?
A DMEXCO Column by Thilo Kölzer, COO DocCheck AG
Digital healthcare: What is the status quo?
How digital is the healthcare industry in 2024? A recent study conducted by McKinsey explores the current state of affairs and compares Germany with the rest of the world.
AI in the digital health sector – a robot revolution?
There’s no doubt about it: artificial intelligence is quickly gaining momentum. Some industries are actually undergoing a complete transformation at warp speed. We give you a quick overview of where AI is at in the digital health sector.
Maximum transparency: blockchain in the food industry
The blockchain principle is one of the major digital innovations of our time. And it really does have revolutionary potential – for example in the food industry, where it can improve transparency, increase safety, and open new doors.
Finger-licking food marketing using AI
Food marketing à la AI – a new popular dish on the food industry’s marketing menu? More and more companies and agencies are developing AI concepts and innovative solutions to make food marketing more effective. We have an appetizer or two for you!
Digital health: billion-figure growth now and in the future
Recording a huge sales growth from year to year, the digital health market is booming – and studies show the trend will continue in the coming years.
14.02.2024
Food tech: Are AI recipes and robot chefs taking over?
AI-controlled kitchens, robot chefs, and fully automated order management – exciting solutions are springing up like mushrooms at restaurants and suppliers. Take a seat and get a taste of two innovative food tech startups and their concepts.
Anuga HORIZON 2023: Digital trends in the food industry
Held in Cologne, Anuga is the world’s leading trade fair for food and beverages. As well as setting food trends, it hosts the Anuga HORIZON conference, shaping the future of the industry. So, what lies ahead for food businesses? Read our whitepaper to find out!
#foodporn: food influencers as brand ambassadors
Are you also a fan of the super #yummy #instafood content on #foodstagram presented by your trusted #foodblogger? Leverage food influencers to boost your marketing in the food sector!
Doctor APPointments: The future of medicine?
From digital fitness plans to digital doctor appointments via an app: everyone’s talking about digital health.