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Entrepreneurship

Responsible-minded, creative, and innovative – entrepreneurs are the world changers of the modern age. But what exactly is an entrepreneur? In its traditional sense, entrepreneurship means doing business, so an entrepreneur is essentially a businessperson. However, this explanation isn’t entirely accurate. There is a fine yet decisive difference between a simple businessperson and an entrepreneur. Decades ago, economist Joseph Schumpeter, who coined the term entrepreneurship, already argued that entrepreneurs are not just founders, but also innovators and visionaries – and thus important cornerstones of transformation. Entrepreneurs: trendsetters and role models Entrepreneurship pursues one goal above all: to make an impact. For the visionari...
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