Creativity, Authenticity and AI in Podcast Marketing
A DMEXCO column by Maximilian Conrad, Co-Founder and CEO of Hypecast, exploring the diverse influences of AI on podcast marketing.
2 days ago
AI agents are conquering the job market. A commentary by Verena Gründel.
DMEXCO Podcast: Roger Williams (Marigold) on the golden age of loyalty
How can you achieve genuine customer loyalty without falling into the discount trap? Marigold’s Roger Williams talks about loyalty, onboarding, and the three pillars of successful programs.
Insight Out: Bold Marketing at Zappes Broi and Kölsche Koks
Striking a chord from the heart of Cologne: Dr. Nicolas Lutz, co-founder of German beverage companies Zappes Broi and Kölsche Koks, talks about creative marketing that polarizes, connects and gets the most out of a small budget.
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