Posts under the track:

EXPO & CONFERENCE

DMEXCO interview: welcoming Verena Gründel
Verena Gründel has taken on the role of Brand and Communications Director to become DMEXCO’s new host. What will her tasks be? What drives her, and what does she think the digital industry should be putting on its to-do list in 2024? We found out.
10 reasons why exhibiting at DMEXCO generates B2B leads
40,000 trade visitors, of which 21% are C-level managers and 75% are budget holders, will all be #HereForBusiness. Become a DMEXCO exhibitor and increase your brand awareness, generate B2B leads, and seize new business opportunities.
Revolutionary synergy: trade fair duo ISM & PSC 2024 meets DMEXCO
In the progressive world of digital marketing and e-commerce, marketers need to stay up to date. And that was the aim of this year’s collaboration between the international trade fair for sweets and snacks (ISM), ProSweets Cologne (PSC), and DMEXCO.
More than just a trend: Web3 at w3.vision 2023
The hype surrounding Web3 may have died down recently, but the technologies behind it are far too powerful to be dictated by trends. That’s what countless speakers and guests demonstrated at the w3.vision Web3 conference held at DMEXCO 2023.
DMEXCO 2023 reveals agency trends of 2024
At this year’s DMEXCO, agencies were given their very own stage in the World of Agencies, where trends for 2024 and current challenges and opportunities in the ever-changing world of advertising were explored.
Digital fashion heralds a new era
Be inspired by the vision of a fashion sector where modern tech will make the entire industry quicker, more cost-effective, and more sustainable.
Retail media – also a hot topic at DMEXCO 2023
Retail media is driving the scene. So DMEXCO 2023 naturally shone a spotlight on it. We’ve compiled a best-of list of key talks for you.
Top e-commerce trends – presented at DMEXCO 2023
E-commerce news, best practices, and future outlooks once again took center stage at this year’s DMEXCO. We’ve put together a selection of key sessions.
DMEXCO 2023 recap: A hotspot for digital innovation
Bursting with innovative power, energy, and creativity, DMEXCO 2023 emphatically underscored the role of the digital and tech industry in shaping the digital world of tomorrow!
Recap of DMEXCO 2023 day 1: Big challenges, big crowds
Every exhibition hall, every booth, every session, and every audience on day 1 of DMEXCO 2023 demonstrated that our industry is bursting with innovative power and tackling these challenging times by focusing on business interaction and networking.