Why lasting customer relationships require Adtech and Martech to come together
Why lasting customer relationships require Adtech and Martech to come together
In a business environment that is constantly changing, marketing leaders must be able to adapt their strategies quickly to build and nurture lasting customer relationships. Join Ariel Kelman, CMO of Oracle, to learn about why integrated Adtech and Martech stacks matter more than ever, and how to successfully bridge the gap from the unknown to fully understanding your customers to serve them best at any given moment.
Why lasting customer relationships require Adtech and Martech to come together
Speaker
Ariel Kelman, EVP and CMO, Oracle
Year
2021
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