On the Motion Stage as part of the DMEXCO Program, everything revolves around video and the moving image: The imposing LED wall offers the perfect stage for presenting moving image content in an emotional and impressive manner and providing information about the latest trends and innovations.
What are the trends in video? Which media will gain in importance, which will become less significant? What content do young target groups use, where will the next hype arise? And how do data, insights and intelligent playout support each user in finding and using their preferred content?
Top media brands from all over the world − broadcasters, publishers, platforms, content studios and media houses − present their current productions, multi-screen developments and innovative marketing possibilities in compact shows and previews.
Stars, talents and influencers bring additional emotionality to the stage and business-relevant information is provided by top experts and current use cases.
Moving image is becoming increasingly important
Video is and remains relevant, regardless of who produces it. Whether it’s premium content from the TV or streaming segment, user-generated content online or branded content that is played out via separate platforms or channels. Nowadays, advertisers and agencies have to constantly rethink their moving image planning and adapt to the increasingly rapidly changing user requirements. The Motion Stage presentations will also show relevant insights and technical possibilities.
In 2018, we also look forward to fascinating and informative shows and presentations by the world’s leading media brands. All information about the innovative companies that are shaping the future of video will then be available here.