On 29 November 2019, Black Friday will once again take over the market. As every year on the fourth Friday in November - the day after Thanksgiving - retailers will be enticing customers with attractive discounts. This applies to everything from clothing and cosmetics to electronics and household goods. In almost every product group, items are offered at reduced prices.
The business network LinkedIn is in a state of dynamic development. B2B marketing is the name of the game here, not least due to the numerous B2B influencers it has to offer, who have extensive reach. But how does the business that has been ascribed to the B2C market for so long work on LinkedIn? And what does the future hold for the network?
The number of likes is no longer visible for the first test subjects on Instagram. The company is planning to abolish the visibility of the likes worldwide following this pilot phase. But it is not only influencers who are affected by this. Inevitably, this change will also transform how companies use the platform for marketing. We look at the implications with regards to KPIs and influencer relations.
The toolkit used by marketers and sales professionals is full to bursting. More and more channels have to be filled with content, while new tools and changing customer requirements are increasing the effort required and the complexity of everyday work. Smart all-in-one software solutions that automate processes and standardize them across department boundaries can help integrate marketing and sales, and therefore make better use of potentials.
Partners & Sponsors
...start-up with a good story? 9702 Experience agency solutions up...
World of Agencies
...Klaus, Geschäftsführer & Partner @ Plan.Net Gruppe The agency hotspot...
...since 2013. From the agency group around Etribes, the core...
World of Agencies Stage
...live agency expertise Become a Speaker! Are you an expert...
Exhibit at DMEXCO
...Whether you are a market leader, global player, marketing agency...
...agency employees younger than 25 years valid for Expo &...
dmexco goes for greater quality in 2018
...The Debate Hall and Agency Lounge will stay in Hall...
New CI and Website: DMEXCO shows off a New look for its 10th Edition
...designed and executed by Berlin agency Navarra. “DMEXCO’s new look...
DMEXCO 2018: New Tickets, Stable Prices
...young agency employees up to the age of 25 to...
DMEXCO 2018: Digital economy puts people front and center
...in the Agency Lounge. My impression is that this year’s...
DMEXCO motto for 2019 is “Trust in you”
...popular DMEXCO Party, will cost 209 euros. Young agency employees...