Images for blogs: Why are they so important?
Just like headlines, images in a blog are crucial visual anchors. A good image will catch the reader’s eye, piquing their attention and interest and encouraging them to click on a post or continue reading. Good background images also create a meaningful visual setting for a text, which on its own is simply a collection of letters. Adding the appropriate image to an article arouses emotions and creates a coherent overall appearance.
Your guide to the perfect blog images
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The essentials of quality images for your corporate blog
A corporate blog is an important marketing channel for companies, and credibility is crucial. Both the text and the images must meet high quality standards. Background images are key because they act as an advertisement for a text, helping readers decide whether to click through to the article itself. Images that are poorly chosen, unsuitable, or pixelated will not make a good impression.
Use professional images in your corporate blog
Unless you have access to high-quality equipment and are experienced at taking photos, then we recommend you use online image databases – popular providers include Shutterstock, Adobe Stock, and iStock. There are also very good free image databases, such as Unsplash and Pixabay. These portals contain plenty of material for your corporate blog, and convenient search functions will help you find what you’re looking for in no time.
Your step-by-step guide
We have compiled a separate guide for you containing all our tips and tricks on the topic. Get your copy of the free DMEXCO guide “Powerful images for corporate blogs” now.