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About DMEXCO

...AI, retail media, Web3 and digital fashion. Around 40,000 trade...

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World of Tech 2024

...pitfalls of AI, as well as the intersection of AI...

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DMEXCO App

...right contacts for your business. What’s more, our AI-powered platform...

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DMEXCO Worlds 2024

...reality & generative AI are also included here. Present your...

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Start-ups @ DMEXCO

...showcase our AI-powered marketing budget optimization for digital advertising.” 110727...

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Stories

191 results

Generative AI: Revolutionary – including for the design process?

...AI? Generative artificial intelligence (AI) is a technology that uses...

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AI in the digital health sector – a robot revolution?

...official: the AI revolution has begun AI is even being...

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Is the AI Act on the homestretch in Europe?

...AI systems into risk classes Minimum requirements for AI systems...

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AI regulation – smart move or real challenge?

...their radar. Ethics and AI in Europe AI technologies are...

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AI prompt engineering for social media texts

...learn how to train AI models for top-class social media...

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Topics and Tracks

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Podcasts

11 results

DMEXCO podcast: AI & advertising – how tech is revolutionizing the agency world

...AI in its advertising? What impact do they think AI...

Nicolas Finet from Sortlist discusses agency dating in the AI era

...Sortlist’s AI solution lie? What role do Sortlist’s (human) consultants...

Robyn Peterson of CNN on smart engineering and AI in the media landscape

https://podcast.audiocon.de/file/a56e83b7c4639b4ae58fe2c2c12bed3fcf2a571d.mp3 59 0 How are new technologies changing journalism and...

Marketing strategies for artificial intelligence

Consultant and AI expert Chris Boos in an interview with...

Stan Pavlovsky, Shutterstock: The strategy behind the acquisition of Amper Music

https://podcast.audiocon.de/file/3f573278087a40dcc03eb9c3f60ce1c6c5ee4034.mp3 63 Shutterstock has acquired the AI-driven music platform Amper...

Resources

13 results

Free e-book download: Topic focus Artificial Intelligence (AI)

...I: What do we want to use AI for? AI...

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Digital leadership in the new world of work and AI era

...to an AI-shaped future? And how can using AI in...

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AI in marketing – the revolution is in full swing

...since with its fascinating applications. AI is making waves –...

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The dos and don’ts for your content automation strategy

...of AI in marketing brings a number of advantages and...

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What’s the next step with chatbots?

...optimism in AI development. Technologies such as deep learning had...

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Events

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Videos

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Faster. Better. Cheaper. The cure of the broken agency model?

Kai Diekmann (CEO Storymachine) & Sir Martin Sorrell (CEO S4Capital): Martin Sorrell is challenging the Ad industry giants he helped…

Made for you: Mc Donald’s move to Customer Centricity

The declared aim of McDonald’s Deutschland is to address customers individually through all digital channels. The wide variety of channels…

It pays to be positive – How brands can help build an optimistic future

2020 has been challenging for all. A year of protests, politics and pandemics, leading to frustration, disconnection from society and…

Press

19 results

AI is 2019’s biggest trend, but Content Marketing is the day-to-day business

348 3248 241 240 DMEXCO Survey 1-2019: There are many...

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DMEXCO trend survey: Where communicators are already using artificial intelligence

...AI, and how marketers were intending to implement AI in...

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DMEXCO 2023 captures the spirit of the industry

...of AI and the overlap between AI and responsible media:...

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DMEXCO 2018: Digital economy puts people front and center

...make AI understandable for people   The discussions at DMEXCO...

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DMEXCO @home 2021: Digital marketing remains the driver of the advertising industry and global economy

...bring it back from it together. Digitalization and AI can...

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