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DMEXCO @home offers its exhibitors the function of free guest accounts for the first time

More leads, more return on investment, more awareness, and more customer contact. DMEXCO @home – the digital version of DMEXCO 2020 – has something special in store for its online premiere: registered exhibitors can exclusively invite an unlimited number of guests to their virtual presence at DMEXCO @home for free.
August 18, 2020

DMEXCO @home – the digital version of DMEXCO 2020 – is taking place under special circumstances. For this reason, it is also providing a special service to its exhibitors this year: registered companies will be able to invite an unlimited number of contacts to their virtual presence on the DMEXCO digital platform via free “guest accounts”. By providing these guest accounts, DMEXCO @home is offering a one-of-a-kind opportunity to reach an enormous pool of existing and potential customers – all over the world and with minimal effort. Attendees who are invited by exhibitors will get free exclusive access to:


  • all live sessions and interactive master classes of the exhibitor;
  • options for networking with the exhibitor’s employees via chat or audio/video;
  • the exhibitor’s private spaces in the virtual cafe for even more interaction;
  • the exhibitor’s showroom (for meeting requests, instant networking, and much more).

Unlike standard webinar and video conferencing systems, DMEXCO @home not only gives its exhibitors streamable content, but also the unique opportunity to interact with customers directly and live. DMEXCO @home therefore offers real networking, direct discussions, and real-time solutions – a decisive advantage for any exhibitor. If guests want to view other conference content or use the platform’s additional features, they will need a regular ticket for DMEXCO @home.

“With the introduction of guest accounts, DMEXCO exhibitors can build an extensive presence on our platform and invite select people from their target audience at no additional cost. This provides great added value for our exhibitors, especially when it comes to making contacts and boosting sales activities – an option that is not available in this form anywhere else on the market,” says Christoph Menke-Salz, Director Sales & Operations at DMEXCO.

“By expanding our offering with free guest accounts, we have created a technological platform that opens up all the possibilities of modern customer communication for our community at an unbeatable value for the money,” adds Dr. Dominik Matyka, Chief Advisor of DMEXCO.

Tickets for DMEXCO @home cost 99 euros and are available from the online ticket shop at

Image material for DMEXCO is available online at



DMEXCO is the meeting place and a community for key players in digital business, marketing, and innovation. We bring together industry leaders, marketing and media professionals, and tech pioneers to set the digital agenda. Both globally informed and locally focused, DMEXCO offers an ecosystem with seminars, debates, and expositions outlining the future of the digital economy and driving market value.

Having brought together 38,000 visitors, around 1,000 exhibitors, and more than 700 speakers from around the world in 2019 for a one-of-a-kind event in Cologne. DMEXCO has set the standard as the place for business minds to learn and inspire, build connections, and for ideas to become actions. DMEXCO — where tomorrow’s digital business happens today.

The German Association for the Digital Economy (BVDW) – with the special participation of the Circle of Online Marketers (OVK) – is the ideational and professional partner of DMEXCO and the owner of the DMEXCO brand. DMEXCO is organized by Koelnmesse.

DMEXCO 2020 will be held online as DMEXCO @home on September 23 and 24, 2020. Information, along with photos, videos and original audio clips from DMEXCO 2019, can all be found at,,, and