Rethinking the digital future to enhance the ads-supported Web
Rethinking the digital future to enhance the ads-supported Web
Die Zukunft des Internets, wie wir es heute kennen, hängt maßgeblich vom Schutz der Nutzer-Privatsphäre und der Stärkung von sicherer Werbung ab. In der Keynote wird Matt Brittin, Präsident von Google EMEA, darauf eingehen, warum insbesondere in Zeiten der allgemeinen Unsicherheit Datenschutz wichtiger denn je ist, wie sich Werbetreibende diesbezüglich besser aufstellen können, und wie die Branche diesen Wandel gemeinsam aktiv gestalten kann.
Rethinking the digital future to enhance the ads-supported Web
Speaker
Matt Brittin, President, Google EMEA
Year
2022
Session Language
English
Rethinking the digital future to enhance the ads-supported Web
Viva la Video – Warum Fernsehen die besten Zeiten noch vor sich hat
Meaningful Innovation for new Hybrid Realities and a Web3 Metaverse
My Self, My Avatar, My Identity:
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The Positive Disruptor Series from Claire Valoti: DMEXCO edition with Marc Berg from FREE NOW
Why lasting customer relationships require Adtech and Martech to come together
Highlights DMEXCO 2021
Highlights DMEXCO 2020
Privacy and security in our new normal
It pays to be positive – How brands can help build an optimistic future
DNI 2.0 Diversity and Innovation
Highlights DMEXCO 2019
YouTube: Mass Media Reimagined
Faster. Better. Cheaper. The cure of the broken agency model?
When a hip hop artist bets on tech
Search for Truth
Highlights DMEXCO 2018
From Formula 1 Champion to a Digital Platform
Driving Growth Through Experience Driven Commerce
Customer Experience Revolution
Diversity does not stop with gender
Highlights DMEXCO 2017
Made for you: Mc Donald’s move to Customer Centricity
Self Disrupt: Creating the next Agency Model
The Best of Both Worlds: A Case for “Ambidextrous” Marketing
Building Communitiy and Discovering Growth in a Mobile World
