It’s all about the consumer
New Haptic – New Products – New Experience

Car manufacturers are becoming mobility platforms, food brands are taking over the smart kitchen with content or commerce, consumer electronics companies are turning into health experts thanks to data analysis, and the travel industry is creating an emotional travel bug with virtual reality. This is opening up exciting new opportunities for marketing communications.

Innovation starts with empathy. – Evan Spiegel

With the Expo Special, World of Experience, we are establishing the Innovation Hub of tomorrow for Marketing Communications and Technology. Leading Brands and Service Providers are presenting their new connected products, consumer experiences and business at the World of Experience.

# Create New Business: Data, Internet of Things, Smart Industry impact brands

# Present New Haptic: Tangible products turn into communication platforms

# Show New Experiences: New Technologies provide powerful communication tools

# Initiate New Collaboration: Meet Business partners and the worldwide Executives and Decision Makers – outside your familiar industry

Be part of it!

Are you a first mover in the field of Connected World? Do you want to get in touch with partners and customers from various sectors? The World of Experience is the place to discuss, present and shape developments for your business. You’ll find detailed information and interesting exhibitor offers here:

Highly frequented: Right next to the Congress Hall in Hall 9

Experience Hall – the link to the Conference

The most important trends of our connected world will be presented on the dmexco stage Experience Hall.


Get in touch

Do you want to know more about the World of Experience? Just contact us!

We’ll be happy to give you more information.

Sales Manager

T +49 221 821 29 35
F +49 221 821 99 1333

Sales Manager

T +49 221 821 29 93
F +49 221 821 99 1333

Sales Manager

T +49 221 821 37 11
F +49 221 821 99 1333