“Trust in you” is the central motto of this year’s DMEXCO. In 2019 EMEA’s leading tech summit with focus on marketing and digital business will emphasize the importance of trust in the further development of the digital economy. Companies need the trust of users in order to offer successful products and services. Users must be able to trust that companies treat their data respectfully and responsibly. In addition the industry needs the confidence of society that digitisation will bring more advantages than disadvantages.
“Our motto this year, ‘Trust in You’, is intended to encourage each individual and the community as a whole. I believe the members of the DMEXCO community are aware of their responsibility to society, businesses and individuals. They are committed to equality and discover the benefits of new technologies and how to use them. DMEXCO in Cologne is among one of the places where people are able to do so”, says Dr. Dominik Matyka, Chief Advisor of DMEXCO.
DMEXCO opens Ticketshop in June and launches App with new functionalities
This year the DMEXCO online ticket shop will open by the end of June. The two-day ticket with unlimited access to the trade fair and conference will cost 129 euros. Trade visitors who only book the second day of the fair will pay only 79 euros. The combined ticket for both days, including admission to the popular DMEXCO Party, will cost 209 euros. Young agency employees up to the age of 25 will pay 69 euros with the Young Leaders Ticket, students only 29 euros.
Anyone who wants to exchange ideas with the community, enjoy additional exciting events and discounts should definitely install the new DMEXCO app on their smartphone starting in July. It not only serves as a means of identification on site, but also offers users a range of interesting networking and matchmaking functions, not only during the trade fair. The app provides useful features throughout the year, such as pre-planning or scanning people and stands as integrated lead products during the trade fair visit. In addition, users regularly receive current content, exciting deals, people news and event content.
Who’s who of the exhibitors
From AdAlliance and Adobe to Facebook, FreeWheel, Hybris, Microsoft, Outbrain, SevenOne Media, Spotify, Spryker, Taboola, Teads to Verizon Media and Xing, many prominent national and international exhibitors will again be represented at DMEXCO this year. Around 1,000 exhibitors are expected in total. “This year we are also looking forward to many new exhibitors who will be represented at DMEXCO for the first time or again. These includes companies such as Asana, AT&T, About You, Baidu, Intelligent Apps/MyTaxi and Slack,” adds Christoph Menke, Director Sales & Operations at DMEXCO.
New format for corporate venture capital
Also new in 2019 is the CVC Side Conference: for the first time DMEXCO invites managers of corporate venture capital companies to a half-day conference. Limited, concentrated and with a clear focus on strategic investments, this new format should not only inform and inspire the participants. The focus will also be on networking with each other and actively connecting with the more than 150 national and international DMEXCO start-ups.
Matthias Wahl, President of the German Association for the Digital Economy (BVDW e.V.) adds: “Trust is the indispensable basis for the success of the digital industry, because we are breaking ‘new territory’ every day. Confidence in the implementation of promising ideas, confidence in the regulatory framework and the support of politicians, confidence in the success of one’s own performance. With this year’s motto ‘Trust in You’, this claim finds a home at DMEXCO. We will be presenting everything that can strengthen confidence in the digital future”.
Impressions of DMEXCO are available online at https://go.dmexco.com/de/presse-downloads
DMEXCO is the meeting place and a community for key players in digital business, marketing, and innovation. We bring together industry leaders, marketing and media professionals, and tech pioneers to set the digital agenda. Both globally informed and locally focused, DMEXCO offers an ecosystem with seminars, debates, and expositions outlining the future of the digital economy and driving market value.
Bringing together 41,000 visitors, about 1,000 exhibitors, and more than 550 speakers from around the world for a one-of-a-kind event each year in Cologne, DMEXCO has set the standard as the place for business minds to learn and inspire, build connections, and for ideas to become actions. DMEXCO — where tomorrow’s digital business happens today.
The German Association for the Digital Economy (BVDW e.V.) — with special participation from the Circle of Online Marketers (OVK) — is the ideational and professional partner of DMEXCO and the owner of the DMEXCO brand. DMEXCO is organized by Koelnmesse.
DMEXCO 2019 will be held in Cologne on September 11 & 12, 2019. You can find all the information about DMEXCO 2018, as well as photos, stories, events and the podcast, at https://dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco, and www.youtube.com/dmexcovideo.