DMEXCO Podcast [GER]: CEO Max Klemmer on the brand transformation at Miss Germany

Hosted by Verena Gründel | 23.07.2024

Podcast Episode 106

How do you transform a brand with almost 100 years of tradition? Max Klemmer tells our host Verena Gründel in the DMEXCO podcast how he is redesigning and establishing Brand Miss Germany.

Max Klemmer, Managing Director Miss Germany Studios © Wendy Stephan — Max Klemmer, Managing Director of Miss Germany Studios GmbH, in conversation with DMEXCO podcast host Verena Gründel

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About the Host

Verena Gründel

Verena Gründel not only hosts the DMEXCO podcast, but in her role as Brand & Communications Director, she also represents DMEXCO and serves as the official host. As part of the management board, she sets the strategic framework for DMEXCO and offers her unique perspective and expertise. Prior to this role, she was editor-in-chief of W&V magazine and reported as a trained journalist on the digital and marketing industry for more than 15 years.

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