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The Power of Messaging as a Marketing Channel
Messaging is a rich marketing channel. With the explosion of mobile messaging, big and small brands are beginning to seriously…
iAdvize GmbH
iAdvize ist eine Conversational-Marketing- Plattform, über die Unternehmen in Echtzeit potenzielle Kunden identifizieren, ansprechen und beraten können und das rund…
Halle 07 | Stand E029
SMS Marketing: Washed Up Tech or Wave of the Future?
Mobile text messaging is often forgotten in digital marketing budgets. Yet, as the most trusted consumer channel as well as…
optimise-it GmbH
Die optimise-it GmbH ist einer der führenden Anbieter für Live-Chat- und Messaging Services in Europa. Kern der digitalen Kommunikationskonzepte der…
Halle 07 | Stand B001
IGAWORKS INC.
Started servicing since 2013, adbrix is a global mobile attribution and analytics solution integrated with 22,000 apps and 1,000 media…
Halle 07 | Stand B052
Living in a Vertical World
People come to Instagram to be inspired and discover things they care about, which includes content from brands and businesses.…
Using AI to unlock the future today
The future of media will be powered by human creativity and scaled through the practical application of artificial intelligence technologies.…
The 3 C’s of Professional Messenger Communication: Content, Chats & Chatbots
Now more than ever before, it makes sense to consider how messengers can strengthen the company’s marketing and customer support…
Andrea Ward
Andrea is a marketing veteran with over 20 years experience in growing and leading high performing global marketing teams. Andrea…
Stan Chudnovsky
Stan Chudnovsky is Head of Product for Messaging at Facebook. Prior to Facebook, Stan was VP of Growth and Global…
​Push Advertising war gestern. Conversation ​is the new Marketing – Wie unabhängige Experten den Online-Umsatz ankurbeln können
Display-Werbung ist am Ende. Klickraten von 0,05% und Adblocker zeigen das deutlich. Der Grund: Konsumenten wollen nicht, dass man ihnen…
How the return of storytelling in digital advertising is engaging users to branded content
Consumers crave content that entertains them, educated them or inspired them. They want to feel emotions, rather than a bland…