The World of Agencies Stage offers full-service, specialist and network agencies as well as their advertisers a platform for their presentations and business topics. Up to 250 people can be seated in front of the WA stage, which combines cases, panels and master classes with exclusive matchmaking character. Due to its direct integration in the WA exhibitor area, it serves as an additional point of contact for decision-makers to get to know the skills of potential partners and specialists, and to find future partners.
For more than 25 years, Leif is observing the digital industry for communications advertising. For most of the time, he was analyzing the industry for the marketing magazine W&V. During that time, he saw companies like Google, Facebook and Amazon rise from stratups to global players. His focus covers the full range of advertising and data, from programmatic to influencer marketing and from search to video. Leif Pellikan studied economics and lives in Munich.
With a background in IT as well as media economics – Pascal Hohmann is a true digital allrounder with expertise in digital infrastructure, advertising and media.
Coming from years of experience in fullservice advertising and network media agencies such as GroupM´s Wavemaker (MEC) or at the Dentsu Aegis holding, where he headed digital innovation and product design units, he began creating own consulting projects and recently Co-founded storyflash, a unique publisher solution supporting publishers by generating Vertical Video Content automatically from their own articles.